Betting
Manchester City teams up with 188Bet
English Premier League football club Manchester City has reached a deal with 188Bet to make the Asian-based online gaming company its official international betting partner.
Sky Bet: Interview with Richard Flint, managing director for Sky Bet
Bwin adds to football portfolio with Marseille deal
Online gaming company Bwin.party has announced a three-year sponsorship deal with Olympique de Marseille under which it becomes the official online betting and gaming partner of the French Ligue 1 football club.
Norwich signs up SBOBet
English Premier League football club Norwich City has announced a new commercial partnership with online bookmaker SBOBet.
Eurobet secures Serie B title sponsorship
Lega Serie B, the governing body of the second tier of Italian football, has announced that Eurobet will be the title sponsor of the 2013-14 Serie B season.
Lotto Berlin teams up with Hertha
Newcastle bets on 138.com deal
English Premier League football club Newcastle United has announced a partnership with newly-launched global online gaming brand 138.com.
Marathonbet enlists brandRapport to drive Fulham deal
Online bookmaker Marathonbet has appointed sports and entertainment agency brandRapport to manage its sponsorship of English Premier League football club Fulham.
Bwin.party extends European football ties with Anderlecht deal
Online gambling company bwin.party has agreed a three-year deal with Anderlecht to become the official online gaming and betting partner of Belgium’s most successful football club.
World Snooker on the trail of blue-chip brands
World Snooker is in talks with six “blue-chip” brands to title sponsor the World Championship in 2014 after a disappointing sale of the property in 2013, chairman Barry Hearn told Sports Sponsorship Insider this month.
Football League secures Sky Bet as title sponsor
UK online bookmaker Sky Bet has agreed a five-year deal to become the new title sponsor of the English Football League.
BetFred agrees summer boxing deal
UK-based boxing promotions company Frank Warren Promotions and its associated pay-television channel Box Nation has agreed a title sponsorship deal with bookmaker BetFred for its two major summer fight cards.
Bwin teams up with Juventus
Italian Serie A football club Juventus has bolstered its commercial portfolio by announcing a new partnership with sports betting company Bwin.
Fulham nets record Marathonbet deal
English Premier League football club Fulham has announced a record two-year shirt sponsorship deal with online betting company Marathonbet.
Tipico extends Hamburg partnership
Tipico has extended its exclusive partnership with German 1.Bundesliga football club Hamburg SV by an additional three years.
888casino on board as title sponsor of new snooker event
Online gambling company 888casino has been unveiled as the title sponsor of the Champion of Champions, a new snooker event.
Parx Casino cheers on Philadelphia 76ers
National Basketball Association (NBA) franchise the Philadelphia 76ers have agreed a multi-year, multi-platform partnership with Parx Casino.
Football League cuts ties with Bet Butler
The English Football League has terminated its sponsorship deal with betting service company Bet Butler half way through a two-year agreement worth about £2.6m (€3.1m/$4.1m) per season, according to the Daily Mail newspaper.