Marathonbet enlists brandRapport to drive Fulham deal

Online bookmaker Marathonbet has appointed sports and entertainment agency brandRapport to manage its sponsorship of English Premier League football club Fulham.

This season, Marathonbet begins a two-year partnership with the London club, a deal in which it has acquired front-of-shirt branding rights. BrandRapport will oversee a campaign aiming to help drive awareness and engagement around the internet gaming hub.

Marathonbet joins banking giant Barclays and multi-national electronics firm Samsung among brandRapport’s portfolio of football clients.