PSG teamed up with its sponsors and suppliers to raise funds for Parisian medical workers during the height of the Covid-19 pandemic.
PSG wants the same kind of brand cachet as baseball’s New York Yankees or Italian motor racing team Ferrari.
French Ligue 1 club Paris Saint-Germain has signed its first regional partnership with Philippine betting brand LoveBet.
French Ligue 1 champions Paris Saint-Germain are thought to be making around €1.5m ($1.7
Food delivery company Deliveroo has entered into a partnership with French Ligue 1 football club Paris Saint-Germain
Ligue 1 club Paris Saint-Germain has renewed and broadened its partnership with US video game developer Electronic Arts to 2023- 2024
Ligue 1 football club Paris Saint-Germain has signed a new esports partnership with Finnish video game developer Supercell
French Ligue 1 club Paris Saint-Germain has signed a new, record kit deal with US sportswear brand Nike