Paris Baguette deal spotlights PSG’s new popularity in Korea

(Photo by Jonathan Moscrop/Getty Images)
(Photo by Jonathan Moscrop/Getty Images)
Korean forward Lee Kang-in will be at the heart of Korean bakery chain Paris Baguette's global deal with Paris Saint-Germain.

You need to be a SportBusiness Sponsorship subscriber to view this content

Talk to our team of experts to learn more about the benefits of subscribing

Already have an account? Sign in here