Serie A
Birra Moretti returns to its roots with Udinese
Italian Serie A football club Udinese has struck a sponsorship deal with beer brand Birra Moretti.
The agreement will run until the end of the 2020-21 season
Regional tourism authority partners with Udinese
Italian Serie A club Udinese has become the new 'brand ambassador’ of Friuli-Venezia Giulia, the area of Italy promoted by regional tourism agency PromoTurismoFVG.
Cagliari signs two-game sleeve deal with Fluorsid Group
Serie A club Cagliari has signed its first sleeve partnership with Italian chemical firm Fluorsid Group
Fratelli Beretta adds sleeve rights to Torino sponsorship package
Food company Fratelli Beretta has furthered its commitment to Torino by agreeing to take on sleeve sponsorship rights for the Italian Serie A football club
Fiorentina lands IT partner
Italian Serie A football club Fiorentina has entered into a partnership with IT services provider Var Group.
The three-and-a-half-year deal will run until June 2022
1XBet signs as International Presenting Partner of Serie A
Italy’s Serie A has signed a new Presenting Partner deal with online betting firm 1XBet.
Napoli books Mytaxi deal
Licensed taxi app Mytaxi has entered into its first European football partnership by agreeing a deal with Italian Serie A club Napoli
StarCasinò wins Gaming Partner renewal with Atalanta
Leading Italian casino brand StarCasinò has renewed its Official Gaming Partner deal with Serie A club Atalanta for another year.
Lazio signs Premium deal with car insurance partner
Serie A club SS Lazio has signed a car insurance partnership with ConTe.it – part of the Admiral online vehicle insurance group.
Green energy brand signs with AC Milan
Serie A club AC Milan has signed an 'Official Green Energy Partner' deal with Italian integrated and eco-sustainable energy solutions company Invent SRL
Hugo Boss extends fashion partnership with AS Roma
Serie A club AS Roma has renewed its Official Fashion Partner deal with German designer Hugo Boss
Serie A club S.P.A.L. signs first shirt sleeve partnership
Italian Serie A club S.P.A.L. has upgraded its deal with pharmaceuticals brand Pentaferte to a three-year shirt sleeve partnership, for the rest of 2018-19 to 2020-21
Torino goes green with Invent
Sustainable energy company Invent has partnered up with Italian Serie A football club Torino
Peroni adds Serie A rivals to sponsorship portfolio
Italian brewing company Peroni has furthered its Serie A partnership portfolio by agreeing deals with city rivals Genoa and Sampdoria
Napoli scores regional partnership with Nextbet
Italian Serie A football club Napoli has signed a sponsorship deal with Asia-focused online betting company Nextbet.
The company becomes the first Official Regional Partner of Napoli
Inter’s Chinese connection reaps more rewards
Serie A club Inter Milan has signed yet another Chinese market deal, this time with the Chinese subsidiary of US boiler company A.O. Smith