Telecoms

Telecommunications company Digicel has secured a multi-year partnership with English Premier League team Manchester City and its affiliated Major League Soccer franchise New York City FC.

Brazil-based telecommunications brand Oi has become title sponsor this year’s Rio Open on the World Surf League’s (WSL) Championship Tour.

The Bangladesh Cricket Board has reached an agreement for telecommunications operator Robi Axiata to serve as the main sponsor of its national team.

99Taxis, a mobile phone application that allows people to locate nearby taxis, has expanded its presence in Brazil’s Campeonato Brasileiro top-tier football club competition by entering into a partnership with Corinthians.

Sony Computer Entertainment Europe has today (Thursday) extended its top-tier sponsorship agreement for the Uefa Champions League club football competition.

Telecommunications company Sprint has extended its sponsorship of the Gold Cup, the biennial national team tournament operated by the Confederation of North, Central America and Caribbean Association Football (Concacaf).

Canadian telecommunications company Rogers has secured a long-term extension to its title sponsorship of the Rogers Cup tennis tournaments.

Telecommunications company Gigaset has signed up as an official partner of the Ascot racecourse and the UK horseracing venue’s prestigious Royal meeting.

American football competition the Canadian Football League has agreed a deal for Shaw Communications to become the first presenting sponsor of its annual Grey Cup showpiece.

International mobile telephone services operator Lycamobile has renewed its sponsorship of the Powerboat P1 marine motorsport series.

This weekend’s pound-for-pound super fight between Floyd Mayweather Jr. and Manny Pacquiao in Las Vegas is poised to bring in more than three times the sponsorship revenue generated by any other boxing event in history, according to ESPN.com.

UK-based telecommunications company BT will sponsor the Scottish Rugby Union (SRU), the governing body for the sport in Scotland, for three years, from 2015 to 2018, as shirt sponsor of the Scotland national rugby union team under a deal signed this month.

Mobile phone operator Movistar has renewed its ties with the Colombia Football Federation (FCF) to remain as an official partner of the Colombia football team.

Private secure communications solutions company Vysk Communications has signed a sponsorship deal with Major League Baseball team the New York Mets.

UK telecommunications company BT has struck a deal to become the shirt sponsor for Scotland’s national rugby union teams.

The Cricket Association of Nepal has signed a record sponsorship deal with state-owned telecommunications company Nepal Telecom.