Sporting Apparel
Stance extends backing of World Adaptive Surfing Championship
Sock brand Stance has renewed its title sponsorship of the World Adaptive Surfing Championship ahead of the 2018 event in La Jolla, California.
Canterbury extends Rugby World Cup relationship
Sports apparel company Canterbury has agreed a supplier partnership with World Rugby for next year’s World Cup in Japan.
Huesca signs up kit partner for LaLiga debut
Newly-promoted Spanish LaLiga football club SD Huesca has entered into a partnership with Spanish sportswear company Kelme.
Worcester Warriors reveal VX3 as new kit partner
English Premiership rugby union team Worcester Warriors has agreed a long-term deal for sportswear company VX3 to become its new official kit partner.
Santos Laguna signs up Mexican firm as kit supplier
Mexican Liga MX football team Santos Laguna has entered into a partnership with Mexican sportswear manufacturer Charly.
University of Nevada switches from Nike to Adidas
The athletics division of the University of Nevada has entered into a partnership with German sportswear company Adidas.
Hockey New Zealand extends with kit partner
Hockey New Zealand has renewed its long-term kit partnership with Italian sportswear manufacturer Lotto.
Russian Football Union renews Adidas deal
The Russian Football Union has extended its partnership with German sportswear company Adidas.
Cagliari extends with kit partner
Italian Serie A football club Cagliari has extended its kit supplier partnership with Italian sportswear manufacturer Macron.
JD teams up with Super League rivals
English rugby league rivals St Helens and Warrington Wolves have signed up sportswear retailer JD as an official partner.
Adidas backs Lawn Tennis Association
German sportswear manufacturer Adidas has agreed a partnership with the Lawn Tennis Association, through which it will supply clothing and footwear for British players.
Hammer Series lands apparel partner
Cycling’s Hammer Series has signed an apparel partnership with sportswear manufacturer Jakroo.
Sevilla nets Nike kit deal
Spanish LaLiga football club Sevilla has unveiled US sportswear company Nike as its new kit supplier.
Adidas to replace Puma as Leicester City kit partner
English Premier League football club Leicester City has agreed a multi-year kit partnership with German sportswear manufacturer Adidas.
Joma to kit out 2018 Youth Olympics
Spanish sportswear company Joma has agreed a deal to supply clothing for this year’s summer Youth Olympic Games in Buenos Aires, Argentina.
Strasbourg signs Adidas kit deal
German sportswear manufacturer Adidas has agreed a kit supplier partnership with French Ligue 1 football club RC Strasbourg.
Stuttgart signs new kit partner
German Bundesliga football club VfB Stuttgart has entered into a partnership with sportswear manufacturer Jako.
Title sponsor extends with World Junior Surfing Championship
Surfing products and apparel manufacturer Vissla has renewed its title sponsorship of the World Junior Surfing Championship.