University of Nevada switches from Nike to Adidas

The athletics division of the University of Nevada has entered into a partnership with German sportswear company Adidas.

The seven-year deal will begin with the 2018-19 academic year and run through to 2024-25.

Adidas will supply all 16 of the university’s Wolf Pack varsity sports teams with uniforms, footwear, apparel, headwear, equipment and accessories.

Nevada previously worked with Adidas from 2005 to 2007 but switched to Nike in 2008 when it agreed an initial five-year deal with the US sportswear firm.

The university signed a five-year extension to the partnership in 2013. This deal expired yesterday (Thursday).

Nevada athletic director Doug Knuth told the Reno Gazette Journal newspaper that Adidas prevailed over rival offers from Nike and Under Armour. “A big difference with us was service,” Knuth said. “To be on the same level as Arizona State or Kansas or NC State or any of the other major schools Adidas has, we’re going to be considered at the same level of them. 

“I think the quality of the product is amazing. I’ve been an Adidas fan since I was a kid, and I’ve always believed in their product. It’s nice to be able to bring that level of product to our student-athlete and be associated with a worldwide global brand that has been around for 80-plus years.”