Automobile Manufacturing

North American recreational vehicle, services and accessories company Camping World has acquired the naming rights to the Orlando Citrus Bowl, a multi-use stadium that is currently the home of Major League Soccer franchise Orlando City.

Charge, a UK-based automotive technology company and maker of smart electric trucks, has entered into a partnership with the Formula E electric car-racing championship.

A series of new sponsors have signed up for the Qatar Cup, the conclusion to the Qatar Stars League football season.

French motor oils and lubricants producer Motul, which title sponsors the Superbike World Championship (WorldSBK), has agreed a deal to become the main event sponsor of this weekend’s Italian leg of the motorcycling series.

Japanese automotive manufacturer Toyota has entered into a three-year partnership with Major League Baseball franchise the Texas Rangers.

Czech automotive manufacturer Skoda has extended a deal to remain as the main sponsor of the International Ice Hockey Federation’s World Championship.

The French Football League (LFP) has agreed new sponsorship deals with recruitment agency Triangle Interim and vehicle maintenance group Auto Sécurité for its Coupe de la Ligue club competition.

Indian conglomerate the Mahindra Group is reportedly in advanced talks over the possibility of acquiring the naming rights to London’s Olympic Stadium, which will become the new home of English Premier League football club West Ham United from the 2016-17 season.

Korean automotive company Hyundai has been named an official sponsor of the Miami Dolphins, bringing its total number of partnerships with NFL American football franchises to five.

German automotive giant Audi has extended its partnership with the country’s Bundesliga football club TSG 1899 Hoffenheim.

Korean automotive company Hyundai has renewed its shirt sponsorship deal with French Ligue 1 football club Olympique Lyonnais.

Germany's football association (DFB) last month hit its 30-per-cent-increase goal on two deals for the DFB-Pokal, the premier domestic cup competition.

Mitsubishi Motors, the automotive manufacturing arm of Japan’s Mitsubishi Group, has signed a multi-year partnership with the Rugby Football Union, the governing body of English rugby union.

Korean automotive company Kia has agreed a deal with the England and Wales Cricket Board to extend its partnership with the England national women’s team.

The International Motorsport Federation (FIA) World Endurance Championship has signed up motor lubricant company Motul as an official partner.

English Premier League football club Manchester City has entered into a partnership with Indonesian automotive components producer Astra Otoparts.