Agriculture, Forestry & Fishing
Women’s WorldTour outfit Boels-Dolmans Cycling Team has extended partnerships with its title sponsors, equipment rental company Boels Rental and Dolmans Landscaping Group.
The Gasparilla Bowl American football game has signed up Bad Boy Mowers as its title sponsor.
English Premier League football club Manchester United has extended its global partnership with Japanese engine manufacturer Yanmar.
Agricultural, construction, and forestry machine manufacturer John Deere has extended a sponsorship deal with golf’s PGA Tour.
The Breeders’ Cup has confirmed Calumet Farm as the latest official farm partner of the iconic US horseracing event.
Agricultural equipment manufacturer and supplier New Holland has reached an agreement to become an official partner of the Canadian Curling Association and its Season of Champions series.
Japanese agricultural cooperatives federation Zen-Noh has reached a deal to become the title sponsor of the 2015 World Women’s Curling Championship.
Australian dairy producer Pauls has signed a two-year extension to its platinum partnership with A-League football champion Brisbane Roar.
The Canadian Football League American football competition has announced a three-year partnership with Canada Beef.
Energy, grains and foods company CHS has entered into a wide-ranging college sports sponsorship programme in association with the Learfield Sports agency.
Agricultural equipment manufacturer Massey Ferguson has extended its commercial partnership with Australian Super Rugby franchise Melbourne Rebels for another two seasons.