Serie A
Tyre sponsorship spending in football down 69 per cent as brands seek lower-tier deals
Round-Up: NRL restart reaction, Serie A gets restart date, first live EPL matches for BBC, Sri Lanka’s Carlton returns, and more
Yabo Sport scores regional sponsor deal with Serie A
Serie A seeks clarity on rules of gambling sponsorship ban
1XBet signs as International Presenting Partner of Serie A
AS Roma signs content partnership with Warner Bros Entertainment
Italian Football Federation gives green light to Serie A sleeve partnerships
‘CR7 effect’ may ease political pressure on Serie A sponsorships
AS Roma teams up with Hyundai as new Global Automotive Partner
Inter’s Chinese connection reaps more rewards
Lazio signs up Marathonbet as shirt sponsor
Juventus signs pasta company as global partner
Inter Milan signs e-commerce partner
TIM extends Serie A title sponsorship, Frecciarossa backs Coppa Italia
Betway enters Italian football market with Roma deal
European Football Sponsorship Report 2015-16
Values of main shirt sponsorship and kit supply deals for the 98 clubs in the Big Five European football leagues form the backbone of this report. It contains extensive analysis of this income, with charts and text looking at angles such as the biggest-spending industries, the spread of wealth between clubs, and more. Also includes: comprehensive listings of the sponsors for each club, in-depth case studies of sponsorship programmes of 10 clubs, and analysis of league central sponsorship programmes.
Web Eyewear gives Udinese clear vision for new season
Spectacles and sunglasses brand Web Eyewear has secured an official sponsorship agreement with Italian Serie A football team Udinese.
Illumia lights up Bologna’s Serie A return
Italian Serie A football club Bologna has agreed a shirt sponsorship deal with natural gas and electricity retailer Illumia.