adidas

Football

Players sponsored by adidas at this year’s Women’s World Cup will receive the same performance bonuses as their male counterparts if they win the tournament, the sportswear brand said on Friday.
Esports

German sportswear brand adidas has inked a new sponsorship deal with Lyon EDG, the esports wing of Ligue 1 club Olympique Lyonnais
Football

Ligue 1 club Olympique Lyonnais has renewed its kit supply deal with adidas for another five years. The new deal will start in 2020-21 and will take the club’s partnership to 2024-25.
Football

Real Kashmir FC has agreed a kit partnership with German sportswear company adidas ahead of its debut in Indian top-tier football competition the I-League
Football

Premier League club Arsenal has signed a new £300m ($391m) kit deal with German brand adidas, as the Gunners prepare to say goodbye to Puma at the end of this season.
Football

Spanish LaLiga football club Valencia has been charged by European governing body Uefa with a breach of its kit regulations following its Champions League game at Manchester United
Football

One of the longest-running partnerships in sport was renewed today, as the German Football Association (DFB) extended its kit supply deal with adidas.
Football

The Scottish Football Association has renewed its official kit supplier with German sportswear giant adidas and signed up sports retailer JD as its new exclusive retail partner, both until the end of 2022
Football

Swiss Super League football club FC Basel has renewed a partnership with German sportswear manufacturer Adidas.

College Sport

The athletics division of the University of Nevada has entered into a partnership with German sportswear company Adidas.

Football

The Russian Football Union has extended its partnership with German sportswear company Adidas.

Football

English Premier League football club Leicester City has agreed a multi-year kit partnership with German sportswear manufacturer Adidas.

Football

Newly-promoted English Premier League football club Wolverhampton Wanderers has named German sportswear manufacturer Adidas as its new kit supplier.

College Sport

German sportswear manufacturer Adidas has entered into a partnership with the athletics division of the University of Wyoming in the US.

Basketball

German sportswear manufacturer Adidas has entered into a partnership with Big3, a three-on-three, half-court basketball league that launched last year in the US.

Cricket

Hampshire County Cricket Club has agreed a kit partnership with German sportswear manufacturer Adidas.

American Football

German sportswear manufacturer Adidas has agreed a multi-year deal to serve as a founding partner of Pacific Pro Football, a new American football league for players just out of high school in the US.

Football

Dutch Eredivisie football club Feyenoord has renewed its kit supplier partnership with German sportswear manufacturer Adidas.