South America
Santos extends with shirt sponsor Algar
Campeonato Brasileiro Série A football club Santos has renew its shirt sponsorship agreement with the Grupo Algar conglomerate.
Milho de Ouro sponsors Campeonato Brasileiro Série B
Snack foods manufacturer Milho de Ouro has agreed a deal with the Brazilian Football Confederation (CBF) to sponsor Campeonato Brasileiro Série B.
Corinthians adds Cartão de Todos as latest shirt sponsor
Brazilian Série A club Corinthians has signed a new shirt branding deal with discount card provider Cartão de Todos.
Santos adds to Spotify’s Brazilian club portfolio
Campeonato Brasileiro Série A football club Santos has agreed a partnership with music streaming service Spotify.
Corinthians sign shirt sponsorship deal with MarjoSports
Campeonato Brasileiro Série A football club Corinthians has agreed a new shirt sponsorship deal with MarjoSports, a tech startup focused on sports entertainment.
TCL adds Brazilian Paralympic Committee to sponsorship portfolio
Consumer electronics company Semp TCL has entered into a partnership with the Brazilian Paralympic Committee (CPB)
Red Bull expands global football empire, takes over at Bragantino
Austrian energy drink brand Red Bull has expanded its global club football empire through a major deal with second-tier Brazilian side Atlético Bragantino.
Digi+ partners with Athletico Paranaense in profit-sharing deal
Brazilian Série A club Athletico Paranaense has signed up banking group Banco Renner as the club’s new main shirt sponsor.
Motul steps up WorldSBK association with race deals
Motor oils and industrial lubricants manufacturer Motul has further enhanced its partnership with the Superbike World Championship (WorldSBK), taking title sponsorship rights to two of this season’s r…
Flamengo leaves Caixa, signs with BS2 digital bank
Brazilian Série A club Flamengo has signed a new main shirt partnership with local bank BS2.
Under the deal, BS2 will be the club’s main shirt sponsor for two seasons, until December 2020.
Corinthians to sign shirt deal with ALE – report
Brazilian Série A club Corinthians has reportedly signed a new shirt deal with gas station chain ALE.
Vasco da Gama seals BMG shirt sponsorship
Campeonato Brasileiro Série A football club Vasco da Gama has confirmed a five-year deal that makes financial services group Banco BMG its new main sponsor.
Fiat scores CBF partnership
The Brazilian Football Confederation (CBF) has entered into a partnership with Italian automotive company Fiat.
The four-year deal names Fiat as an official sponsor of Brazil’s national teams.
International consortium wins static board rights to Brazil’s Série A
The SportPromotion International consortium has won the right to sell static advertising board inventory for Brazil’s Série A for the next five years.
Banco BMG signs new shirt deal with Vasco da Gama – report
Brazilian financial firm Banco BMG has reportedly signed a new main shirt deal with Campeonato Brasileiro Série A club Vasco da Gama.
Lima 2019 teams up with LATAM Airlines
Chilean brand LATAM Airlines has signed a new partnership with the Lima 2019 Pan American and Parapan Games
Cruzeiro ditches Caixa, signs with new shirt sponsor Digi+
Brazilian football club Cruzeiro has signed a new main shirt deal with Renner Bank to promote its ‘Digi+’ operations brand.
AOC teams up with São Paulo, Vasco da Gama
Campeonato Brasileiro Série A football clubs São Paulo and Vasco da Gama have signed shirt sponsorship deals with technology company AOC, while Vasco has become the latest team to sign a betting partnership f…