Lima 2019 teams up with LATAM Airlines

Chilean brand LATAM Airlines has signed a new partnership with the Lima 2019 Pan American and Parapan Games.

Under the deal, LATAM will become the Official Airline of Lima 2019 – the biggest sporting event to take place in Peru.

As the Games’ Official Airline, LATAM will fly 13 countries’ athletes, coaches and National Olympic Committee staff to and from Lima this summer.

LATAM general manager Manuel van Oordt said: “Lima is our centre of operations, our home and our most important hub, so we are delighted to participate in the city’s greatest ever sports celebration.”

Under the agreement, LATAM will transport a total of 4,904 personnel from Argentina, Bolivia, Brazil, Chile, Colombia, Costa Rica, Cuba, Dominican Republic, Ecuador, Haiti, Mexico Paraguay and Uruguay.

LATAM will also be responsible for bringing the Pan American Torch from its starting point at the ruins of Teotihuacán in Mexico to Machu Picchu, where it begins its journey across Peru.

The airline will run competitions offering contestants the chance to accompany the Torch Relay or win tickets to the Games.

LATAM Airlines will use ‘Arriba Latinoamérica’ as its official slogan to promote Lima 2019.

Other sponsors of Lima 2019 include IT firm Atos, multimedia group Mediapro, fitness chain TechnoGym, and dairy drinks brand Gloria.