Portugal

The Portuguese Football Federation (FPF) has entered into a partnership with fashion label Sacoor Brothers.

Portuguese Primeira Liga football club FC Porto has renewed its partnership with beer brand Super Bock.

The Portuguese Football Federation (FPF) has agreed a sponsorship deal with Chinese energy drinks company Eastroc Super Drink.

The Portuguese Football Federation (FPF) has entered into a partnership with Chinese drinks producer Hangzhou Wahaha Group.

Portuguese Primeira Liga football club FC Porto has signed a long-term extension to its kit partnership with US sportswear brand New Balance.

The Portuguese Football Federation (PFF) has renewed its partnership with telecommunications company Altice and its subsidiary Portugal Telecom.

US sportswear company Nike has renewed its partnership with the Portuguese Football Federation (FPF).

Telecommunications company NOS has extended its title sponsorship of the Primeira Liga, the top tier of club football in Portugal.

Swiss watchmaker Hublot has entered into a partnership with Portuguese Primeira Liga football club Benfica.

Lisbon-based Primeira Liga football club Sporting Clube de Portugal has renewed its kit partnership with Italian sportswear manufacturer Macron.

Italian sportswear manufacturer Macron has entered into a partnership with the Portuguese Rugby Federation (FPR), the country's national governing body for rugby union.

Online bookmaker Betclic has agreed a deal to become the official betting partner of Portuguese Primeira Liga football club Benfica.

Spanish energy company Repsol has signed a sponsorship agreement with the Olympic Committee of Portugal (COP) ahead of the 2016 summer Games in Rio de Janeiro, Brazil.

The Portuguese Football Federation (FPF) has unveiled a partnership with CR7 Footwear, the brand that was launched last year by national team star Cristiano Ronaldo.

Porto and Sporting Lisbon have fallen behind the Portugal's top club, Benfica, in terms of shirt sponsorship revenues following joint media-rights and sponsorship deals signed by the two clubs in the last month.

Portuguese Primeira Liga football club FC Porto has signed a partnership with online financial trading platform BuzzTrade.

Portugal’s national postal service CTT has taken on the title sponsorship of the Taca da Liga knockout club football competition.

Dubai-based airline Emirates has further bolstered its collection of shirt sponsorship contracts with major European football clubs by agreeing a three-year deal to become the new main sponsor of Portuguese Primeira Liga champion Benfica.