The Portuguese Basketball Federation has expanded its agreement with gambling brand Betclic, with the deal now including title sponsorship of Portugal’s flagship women’s basketball league, following on …
Betting operator Betano has completed its hat-trick of sponsorships with the ‘big three’ Portuguese football clubs, adding FC Porto to deals already agreed with Benfica and Sporting.
Portuguese football club Benfica has signed a three-year deal with betting operator Betano making the brand the club’s first shirt sleeve sponsor.
Sporting goods brand Adidas has renewed its kit supplier contract with Portuguese football club Benfica for another six years, extending until 2027
Portuguese Primeira Liga football club Sporting Clube de Portugal will kick off the 2021-22 season with betting operator Betano as its new front-of-shirt sponsor
The Brazilian Football Confederation (CBF) has agreed a three-year deal with Turkish blockchain company Bitci Technology to develop a series of non-fungible tokens (NFTs) for Brazil’s national football t…
Portuguese football club Benfica has signed a five-year sponsorship agreement with the Spanish digital bank WiZink
Betting operator Betano has written to Portugal’s top-flight football clubs and threatened legal action against the Portuguese Professional Football League (LPFP), after it was beaten by rival company B…
Portuguese football club Benfica has contracted WME Sports, the sports representation arm of the Endeavor-owned WME agency, to secure naming rights partners for the club’s Benfica Stadium and Benfica Y…
The Portuguese Football Federation (FPF) has teamed up with e-commerce giant Amazon to launch a new official online store
Uefa partner Santander brought the excitement of the 2020 Champions League Final in Lisbon to the world through an enhanced edition of its ‘Santander Media House’
Portuguese football club Sporting CP will switch kit suppliers from Italian brand Macron to Nike at the end of the 2020-21 season, according to reports
Round-Up: BCCI denies further sponsor pressure, England tour of India postponed, Super Rugby Aotearoa sell-out, and more
Germany will not allow fans into football stadiums until at least the end of October - Reuters/CNA Portimao in Portugal will host the final race of the 2020 MotoGP season - Reuters/CNA
The Portuguese Primeira Liga, the country's top-flight football league, will lose telecoms and pay-television broadcaster NOS as its title sponsor at the end of its contract
Running from March 2018 to May 2019, Drive for More leveraged Yokohama’s Chelsea shirt sponsorship to convert consumers at the point of sale.
Portuguese Primeira Liga football club SC Braga has agreed a three-season deal to make online gambling brand Betano its new main sponsor. The contract covers the three seasons spanning 2019-20 to 2021-22