Legends, the global premium experiences company, is to lead the search for a first-ever naming rights sponsor of the Estádio do Dragã, the home of Portuguese football giants FC Porto.
After the recent conclusion of several of its high-profile kit-supply agreements in European football, New Balance has renewed and expanded its deal with Portuguese heavyweights FC Porto
Betclic’s new title sponsorship agreement with Liga Portugal expands the brand’s already extensive sports presence in one of its most important markets.
Liga Portugal has announced that online gambling and sports betting company Betclic has taken over as title sponsor to the top division of Portuguese football
The Ultimate Fighting Championship has signed up Betclic, the online gambling and sports betting operation, as its 'Official Betting Partner' in France, Poland and Portugal
German sportswear and equipment manufacturer Puma has agreed a long-term deal to become the new official ball supplier to Liga Portugal, organising body of the top two football divisions in the country
German sportswear and equipment manufacturer Puma is set to replace US rival Nike as the kit supplier of the Portuguese Football Federation (FPF)
Digital trading card platform OWNIC has announced a new licensing agreement with Benfica
The Portuguese Football Federation (FPF) has signed a renewal to its sponsorship with bank BPI which will see the company continue as the official bank of Portugal's men’s and women’s national teams unt…
Portuguese football club FC Porto has expanded its association with gambling platform Betano to include its front-of-shirt rights
Brazilian Série A club Fluminense and Liga Portugal outfit Benfica have signed agreements to launch fan tokens on Socios.com.
Swiss watchmaker Tissot has expanded its involvement in MotoGP by acquiring the title sponsorship rights to the Grand Prix of Portugal
Benfica shirt sponsor Emirates marked the start of 2022 with an on-pitch skills challenge offering season ticketholders the chance to win round trips to Dubai.
Portuguese Primeira Liga club Sporting and Italian Serie A team Spezia have become the latest football clubs to terminate their commercial deals with Turkish cryptocurrency exchange Bitci
The Portuguese Basketball Federation has expanded its agreement with gambling brand Betclic, with the deal now including title sponsorship of Portugal’s flagship women’s basketball league, following on …
Betting operator Betano has completed its hat-trick of sponsorships with the ‘big three’ Portuguese football clubs, adding FC Porto to deals already agreed with Benfica and Sporting.
Portuguese football club Benfica has signed a three-year deal with betting operator Betano making the brand the club’s first shirt sleeve sponsor.
Sporting goods brand Adidas has renewed its kit supplier contract with Portuguese football club Benfica for another six years, extending until 2027