Norway

Handball
Sponsorship & Marketing

Home improvement and gardening company Bauhaus has agreed a deal to sponsor the European Handball Federation’s European Championships in 2020.
Skiing
Events

Norwegian transport operator Vy has signed on as the main sponsor of Ski Tour 2020, a new venture for the International Ski Federation’s (FIS) Cross-Country World Cup that groups together events in Norway a…
Handball

Supermarket chain Lidl has extended its association with the European Handball Federation’s men’s European Championship by agreeing to partner next year’s event. L
Handball

German motor oil manufacturer Liqui Moly has been unveiled as one of eight official sponsors of the European Handball Federation’s men’s Euro 2020 national team tournament, upgrading its previous advertising par…
Esports

Telco Telia has entered into a wide-ranging agreement with Norwegian esports company Good Game through which it will become title sponsor of the domestic esports league
Football

Norwegian newspaper VG has extended its sponsorship deal with Norges Fotballforbund (NFF), football’s governing body in the country.
Handball

The Norwegian Handball Federation (NHF) has extended its sponsorship deal with national postal service Posten Norge.

Skiing

Norwegian retail cooperative Coop has agreed a deal to sponsor the International Ski Federation’s (FIS) Cross-Country World Cup.

Football

Norwegian Eliteserien football club Vålerenga has named technology company Intility as the naming rights partner for its new stadium.

Football

Norwegian retail cooperative Coop has agreed a deal to become a main partner of the Eliteserien, the top tier of domestic football.
Football

Telecommunications company Altibox has been unveiled as the new main sponsor of the Eliteserien, the top tier of club football in Norway.
Winter Sports

German lubricants manufacturer Liqui Moly has strengthened its winter sports portfolio by agreeing deals to sponsor this year’s World Luge Championships and Ski Jumping World Cup series.
Winter Sports

Golf and lifestyle apparel brand Loudmouth has renewed its partnership with the Norway men’s curling team.

Cycling

Norwegian oil and gas company Statoil has extended its agreement to serve as the main sponsor of the Arctic Race of Norway cycling event.

Football

Chinese telecommunications company Huawei has reached an agreement to become the main sponsor of Norwegian Tippeligaen football team Valerenga.

Football

US sportswear firm Nike has sealed a six-year deal to become the official apparel sponsor of the Football Association of Norway (NFF).