Brazil
Brazilian rugby confederation recruits partner ahead of Rio 2016
Global human resources company Robert Walters has been named an official sponsor of the Brazilian Rugby Confederation (CBRu), the governing body of rugby union in the country.
LNB hails historic Caixa deal for Brazilian basketball league
Government-owned bank Caixa Economica Federal has entered into a partnership with the Brazilian National Basketball League (LNB), under which it will become the title sponsor of the top-tier NBB men’s club competition.
Brazil’s NBB takes off with airline partner
Brazilian airline Avianca has entered into a partnership with the country’s National Basketball League (LNB), under which it will sponsor the top-tier NBB club competition.
IPC signs apparel deal with Chinese firm
The International Paralympic Committee has entered into a partnership with 361°, under which the Chinese sportswear company will provide uniforms and products to the IPC’s governing board, VIPs and staff members during this summer’s Paralympic Games in Rio de Janeiro, Brazil.
Chevrolet extends Brazilian Football Confederation deal
The Brazilian Football Confederation (CBF) has extended and expanded a sponsorship deal with automotive manufacturer Chevrolet.
Adidas returns to back NBB All-Star Game
Adidas has agreed a deal with the Brazilian National Basketball League (LNB) which will see the German sportswear giant back the top-tier NBB’s All-Star Game for a second successive year.
NBB moves from state-owned support with Sky Brasil partnership
Brazilian satellite-television operator Sky has entered into a partnership with the National Basketball League (LNB), the governing body of the sport in the country, under which it will become an official sponsor of the top-tier NBB competition.
Botafogo gears up for Serie A return with Topper deal
Campeonato Brasileiro Serie A football club Botafogo has named Brazilian sportswear brand Topper as its new kit partner.
Santos secures stronger connection with shirt sponsor
Campeonato Brasileiro Serie A football club Santos has renewed its shirt sponsorship deal with Brazilian conglomerate Grupo Algar.
Rio 2016 teams up with car rental firm
Brazilian company Localiza has been named the official car rental partner of the 2016 Olympic and Paralympic Games in Rio de Janeiro.
Corinthians bet on new shirt sponsor
Campeonato Brasileiro Serie A football club Corinthians has agreed a shirt sponsorship deal with online betting firm Winnerplay.net.
Palmeiras scores lucrative extension with kit sponsors
Campeonato Brasileiro Serie A football club Palmeiras has extended its kit sponsorship deals with financial services group Crefisa and São Paulo-based education centre Faculdade das Américas (FAM).
Dryworld adds Atlético Mineiro to Brazilian football portfolio
Canadian sports apparel provider Dryworld has continued its Brazilian football investment drive by entering into a partnership with Campeonato Brasileiro Serie A club Atlético Mineiro.
Cruzeiro checks in with Super 8 deal
Budget hotel chain Super 8 has secured a sponsorship deal with Campeonato Brasileiro Serie A football club Cruzeiro.
Caixa banks shirt sponsorship deals with Brazilian Serie A clubs
Government-owned bank Caixa Economica Federal has agreed shirt sponsorship deals with Campeonato Brasileiro Serie A football clubs Atlético Mineiro and Cruzeiro.
Continental becomes new title sponsor of Copa do Brasil
Tyre manufacturer Continental has acquired naming rights for the Copa do Brasil club football competition under a three-year deal.
Dryworld continues Brazilian football drive with Goiás deal
Canadian sports apparel provider Dryworld has entered into a partnership with Campeonato Brasileiro Serie A football club Goiás.
Panasonic backs Rio 2016 ceremonies
Japanese electronics company Panasonic has been named the official ceremony partner of the 2016 Olympic and Paralympic Games in Rio de Janeiro, Brazil.