Dryworld continues Brazilian football drive with Goiás deal

Canadian sports apparel provider Dryworld has entered into a partnership with Campeonato Brasileiro Serie A football club Goiás.

Dryworld has agreed a five-year deal to become the club’s supplier of sporting goods. The agreement will cover the 2016 to 2020 seasons.

The announcement comes days after Dryworld was confirmed as the sports equipment supplier of fellow Serie A club Fluminense – a deal that marked the company’s first in Brazilian football.

Although financial terms of the deal were not disclosed, Goiás' director of marketing, Elias Junior, confirmed the contract is worth “double” the amount the club received from Italian sportswear brand Kappa, its previous kit supplier.

Dryworld is expected to release Goiás’ new kit next month.