Balkans
Telco takes naming rights to Macedonian national stadium
Telecommunications company Makedonski Telekom has agreed a deal to take on naming rights to Philip II National Arena, Macedonia’s national football stadium.
Hajduk Split links up with local retail chain
Croatian First Football League club Hajduk Split has signed a new shirt sponsorship agreement with retail chain Tommy.
Montenegro FA connects with extended partnership
The Football Association of Montenegro has extended its long-term partnership with domestic telecommunications provider Crnogorski Telekom.
CSKA Sofia aids recovery effort with new shirt sponsor
Bulgarian A PFG top-tier football club CSKA Sofia has named telecommunications company Mtel as its new main sponsor.
Engelbert Strauss furthers handball commitment with EHF Euros deal
Work and safety wear manufacturer Engelbert Strauss has renewed its official sponsorship of the European Handball Federation’s leading national team tournaments for their 2016 and 2018 editions.
Partizan Belgrade connects with Telekom Srbija
Serbian SuperLiga football team Partizan Belgrade has agreed a shirt sponsorship deal with telecommunications provider Telekom Srbija.
Turkish Airlines furthers backing of Macedonian basketball
Turkey’s national carrier Turkish Airlines has extended its sponsorship of the Macedonian Basketball Federation.
FK Sarajevo takes flight with Turkish Airlines
Bosnian football club FK Sarajevo has signed a shirt sponsorship deal with Turkey’s national carrier Turkish Airlines.
CSKA Sofia opts for Lotto deal
Italian sportswear manufacturer Lotto has entered into a partnership with Bulgarian A PFG top-tier football club CSKA Sofia.
Efbet teams up with Levski Sofia
Sports betting company Efbet has agreed a shirt sponsorship deal with Bulgarian A PFG top-tier football club Levski Sofia.
Liverpool wagers on regional partnership with Betfair
English Premier League football club Liverpool has entered into a regional partnership with online betting and gaming company Betfair.
Bulgarian national team secures Eurofootball sponsorship
The Bulgarian Football Union national governing body has agreed a deal for domestic sports gaming company Eurofootball to become a sponsor of the Bulgarian national football team.
Levski Sofia scores short-term shirt sponsor
Bulgarian A Group football club Levski Sofia has agreed a short-term contract with Lev Ins to make the insurance company the team’s new main sponsor.
Bulgarian Football Union scores Joma deal
The Bulgarian Football Union has agreed a multi-year kit partnership with Spanish sportswear firm Joma.
Manchester United banks Serbian partner
English Premier League football club Manchester United has agreed a four-year sponsorship deal with Serbian bank Eurobank.
Levski Sofia nets Joma kit deal
Bulgarian football club Levski Sofia has agreed a two-year kit deal with sportswear brand Joma.
Adidas links up with Bosnian FA ahead of World Cup
Sportswear giant Adidas has entered into a long-term kit partnership with the Football Federation of Bosnia and Herzegovina ahead of the national team’s appearance at the 2014 Fifa World Cup.
Duboka to refresh competitors at Handball World Championship
The Serbian Handball Federation has signed a contract with mineral water company Mineralna Voda to make its Duboka brand the official water of the 2013 Women’s Handball World Championship.