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Adidas links up with Bosnian FA ahead of World Cup

Sportswear giant Adidas has entered into a long-term kit partnership with the Football Federation of Bosnia and Herzegovina ahead of the national team’s appearance at the 2014 Fifa World Cup.

Under the deal, Adidas will supply the playing kit to the Bosnia and Herzegovina national team. Players will wear the new kit for the first time during a friendly game against Mexico in Chicago on June 3.

Adidas already has ties with the country through existing partnership deals with national players Edin Džeko, Miralem Pjanić and Emir Spahić.

The 2014 Fifa World Cup will be first major national tournament that Bosnia and Herzegovina has competed in as an independent nation.