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Changemaker Partnership – Google (& ESPN) & WNBA

In May 2021 Google became a ‘WNBA Changemaker’ (amongst other new official league partner roles) in a multi-faceted, multi-year alliance. It aimed to support the league’s growth strategy through search, ads, marketing, storytelling, community programing, live game broadcasts and an ESPN partnership whilst simultaneously bringing to life Google’s umbrella commitment to driving gender equality.

Territory: USA

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