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Clarity Sports hopes to ‘rekindle’ Thomas Cook Sport partnerships

Manchester United vs Asanta in a Uefa Europa League match at Old Trafford on September 19, 2019. (Photo by Alex Livesey/Getty Images)

Clarity, the business travel company that has taken on almost the entire staff of the defunct Thomas Cook Sport, is keen to restore the latter’s sponsorships with leading sports properties in the UK.

Before the Thomas Cook travel group filed for insolvency in September, Thomas Cook Sport held sponsorship deals with a number of major properties including Premier League club Manchester United, Scottish Rugby and cricket club Lancashire CCC (see table).

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