US wrestling organisation WWE has extended its sponsorship deal with Mars-owned chocolate bar brand Snickers.

United World Wrestling, the sport’s global governing body, has entered into a strategic partnership with US sportswear company Nike.

The WWE wrestling organisation has today (Monday) appointed Lagardère Sports as its international sponsorship sales agency.

Herbal products retailer Patanjali Ayurved has signed on as the title sponsor of India’s Pro Wrestling League franchise competition.

Mars-owned chocolate bar brand Snickers will serve as the exclusive presenting partner of next year’s WrestleMania event after extending its partnership with the WWE wrestling organisation.

Sports equipment manufacturer Suples has entered into a partnership with United World Wrestling, the sport’s global governing body.

Kinesiology tape market leader KT Tape is looking to use the 2016 Summer Olympic Games in Rio as a platform to sustain its dominance of the US market, Greg Venner, Chief Executive of KT Tape, told Sports Sponsorship Insider.

North American recreational vehicle, services and accessories company Camping World has acquired the naming rights to the Orlando Citrus Bowl, a multi-use stadium that is currently the home of Major League Soccer franchise Orlando City.

The Ultimate Fighting Championship (UFC) mixed martial arts series has agreed a deal to sponsor this year’s World Wrestling Championships national team competition.

United World Wrestling, the sport’s global governing body, has signed a two-year sponsorship deal with sports nutrition company MusclePharm.