Financial Services
Toshiba makes AEG arena deals in three markets
Japanese conglomerate Toshiba will pay millions of dollars to venue owner and operator Anschutz Entertainment Group (AEG) for marketing rights and preferred supplier status with three major sports and entertainment arenas in the US, UK and Germany.
German firms sign up for Worlds ahead of ITTF revamp
PSV Eindhoven brokers partnership with iForex
Borussia Dortmund confirms double deal
German Bundesliga football club Borussia Dortmund has secured partnerships with Japanese consumer financial services provider Aplus and European safety footwear firm Atlas.
Geelong Cats sign wide-ranging partnership with GMHBA
AFL Aussie rules football team the Geelong Cats has entered into a multi-faceted partnership with local health insurance provider GMHBA.
Western Sydney Wanderers sign shirt sponsor for Champions League campaign
Australian A-League football club Western Sydney Wanderers has agreed a shirt sponsorship deal with foreign exchange broker and contract for difference provider Aetos Capital Group.
LGT takes to the ice for World Curling Federation events
Private banking and asset management group LGT has agreed a partnership with the Infront Sports & Media agency to sponsor three leading events organised by the World Curling Federation.
Ghana FA banks extension with sponsor
Ghanaian financial services company UniBank has extended its sponsorship deal with the Ghana Football Association.
Fenerbahçe’s basketball team banks new jersey sponsor
Turkish Basketball Super League club Fenerbahçe has agreed a jersey sponsorship deal with financial institution Qatar National Bank.
Sydney Roosters upgrade with kit sponsor
Australian NRL rugby league club the Sydney Roosters has upgraded its kit sponsorship deal with foreign exchange company World First.
Handball Bundesliga banks extension with title sponsor
German banking group Deutsche Kreditbank (DKB) has signed a two-year extension to its title sponsorship deal with the Handball Bundesliga club competition.
NHL banks new title sponsor for Centennial Classic
Canada-based multinational bank Scotiabank has agreed a deal to become the title sponsor of the 2017 edition of the North American NHL ice hockey league’s annual Centennial Classic outdoor game.
Manchester City brokers partnership with online trader
English Premier League football club Manchester City has entered into a multi-year partnership with online trading broker iTrader.com.
Top 14’s Lyon signs stadium naming rights deal
French Top 14 rugby union club Lyon has agreed a deal with Matmut for the insurance company to take on naming rights to its home stadium.
AIG extends landmark All Blacks deal
American insurance giant AIG has extended its high-profile sponsorship agreement with New Zealand Rugby, the governing body of rugby union in the country.
Brisbane Broncos extend with main sponsor, add further partners
NRMA Insurance has renewed its main sponsorship agreement with the Brisbane Broncos, while the Australian NRL rugby league team has also signed partnerships with sportswear manufacturers ISC and Puma, bookmaker Ladbrokes and headwear and apparel provider ’47.
NRL’s Knights enhance Nib partnership, Cowboys toast new shirt sponsor
Australian NRL rugby league club the Newcastle Knights has upgraded its partnership with health insurance company Nib, while rival team the North Queensland Cowboys has agreed a shirt sponsorship deal with Bundaberg Rum.
German Handball Federation extends with main sponsor
Health insurance firm AOK has extended its sponsorship deal with the German Handball Federation (DHB), the sport’s national governing body.