Betting

NHL ice hockey team Chicago Blackhawks has entered into a sponsorship agreement with locally-based entertainment and gambling destination Horseshoe Casino for the remainder of this season.

Asian online bookmaker Dafabet is using sponsorship of football clubs and snooker events in the United Kingdom to drive revenue in its core Asian markets

Pro12 rugby union team Connacht has appointed gaming company BragBet as an official partner, making it the first Irish provincial team to sign a commercial agreement with a betting firm.

NBA basketball team the Philadelphia 76ers and NHL ice hockey franchise the New Jersey Devils have signed multi-year sponsorship agreements with Bwin.party, making them the first US professional sports teams to enter into commercial deals with an online gambling company.

British bookmaker Coral is likely to spend more on sports sponsorship in the next 12 months as it tries to bridge the gap between its UK retail betting market share of around 20 per cent via 1,700 betting…

Online casino and sportsbook operator BetVictor has agreed a new one-year deal to retain its title sponsorship of the 2014 Welsh Open professional ranking snooker tournament.

Online gaming service provider Dafabet has agreed a title sponsorship deal for the 2014 Masters snooker event.

UK bookmaker Coral, a division of online and land-based betting operator Gala Coral, has agreed a five-year extension to its title sponsorship of the Welsh Grand National annual horseracing event.

Online gambling company bet-at-home.com has penned a two-year extension to its sponsorship agreement with German Bundesliga football club Schalke 04.

Australian NRL rugby league team Melbourne Storm has agreed a one-year extension to its commercial partnership with gaming and entertainment group Crown Limited.

Betting group Fortuna has agreed to become the main sponsor of Polish Ekstraklasa football team Legia Warsaw under a three-year deal effective from January 1, 2014.

Eurobet, the Italian betting company, has attracted 20 per cent of new registrations to its online betting service from its title sponsorship of Serie B, Italian football’s second tier league.

Eurobet, the Italian betting company, has attracted 20 per cent of new registrations to its online betting service from its title sponsorship of Serie B, Italian football’s second tier league.

The Professional Darts Corporation has announced that bookmaker Coral will be the title sponsor of its new event which will be staged in Edinburgh, Scotland at the weekend.

Bespoke betting services provider The Betting Service has reached a deal with Rugby League World Cup 2013 organisers to make its online portal MyClubBetting.com the official betting and gaming partner for the tournament.

San Manuel Indian Bingo & Casino will enjoy an expanded sponsorship presence across a range of high-profile Southern Californian sporting properties after signing a five-year, multi-million dollar partnership renewal with sports and entertainment company AEG.

Online gaming website 888casino.com has secured the title sponsorship for the 2014 Snooker Shoot-Out competition.

The UK’s Arena Racing Company has confirmed title sponsorship deals with bookmakers 32Red, Ladbrokes, Coral and Bookmakers.co.uk for its new All-Weather Championships.