Scuderia AlphaTauri
Red Bull Racing leads F1 grid with Oracle title sponsorship deal
Red Bull Racing’s sponsorship agreement with Oracle continues to be the most lucrative team title sponsorship agreement in Formula 1, according to analysis by SportBusiness Sponsorship.
GM ready to join F1 in boost to Andretti’s hopes, AlphaTauri and McLaren sign sponsors
General Motors (GM) has formally registered to join Formula 1 as a power unit manufacturer from 2028 in a move which boosts the prospects of a team owned by Andretti Global, the parent company of Andretti…
Hugo Boss swaps Formula E for key Formula 1 team role
Fashion brand Hugo Boss has revealed it is to focus solely on Formula 1, ending its long-term association with the Formula E electric racing car series
Stegelmann to head AlphaTauri sponsorship sales
Formula One outfit Scuderia AlphaTauri has recruited Lars Stegelmann to the newly created position of head of commercial
AlphaTauri denies Red Bull sale rumours, adds FX sponsor ahead of new season
Franz Tost, team principal at Formula 1’s Scuderia AlphaTauri, has dismissed reports that energy drinks company Red Bull is looking to sell the team, while XMTrading has agreed a deal to sponsor the t…
Stake titles Alfa Romeo F1 in ‘$100m’ deal, Orlen switches to AlphaTauri
The Alfa Romeo F1 Team has signed a ‘record-breaking’ new title partnership with Australia-based cryptocurrency casino and sports betting brand Stake, starting this season.
AlphaTauri boosts sponsorship portfolio with GMG signing
Formula 1’s Scuderia AlphaTauri has secured a sponsorship deal with financial broker GMG (Dubai) Limited.
FlexBox transfers AlphaTauri F1 sponsorship rights to Ziba Foods
Formula 1 team AlphaTauri has added nutritional brand Ziba Foods to its sponsorship portfolio via its agreement with existing sponsor, logistics company FlexBox
Haas and AlphaTauri F1 teams add new sponsors
The Haas F1 team has signed up payments platform TransferMate as a sponsor
AlphaTauri adds three more years to Randstad Group deal
Formula 1 team AlphaTauri has renewed its sponsorship contract with human resources specialist Randstad Group
AlphaTauri makes Flex Box latest sponsorship addition
The AlphaTauri Formula 1 team has signed logistics company Flex Box to its sponsorship portfolio
Bybit named Principal Team Partner of Red Bull Racing; Alpine F1 agrees Binance deal
Formula 1’s Red Bull Racing has signed cryptocurrency exchange Bybit as a sponsor.
Ferrari signs Qualcomm, AlphaTauri adds Ravenol, ahead of 2022 F1 season
Formula 1 team Scuderia Ferrari has signed a sponsorship contract with Qualcomm Technologies
Scuderia AlphaTauri signs Fantom as global sponsor after short-term 2021 deal
Formula 1 team Scuderia AlphaTauri has signed a global sponsorship deal with smart contract platform Fantom
Scuderia AlphaTauri adds ICM.com and Fantom to sponsorship portfolio
Formula One’s Scuderia AlphaTauri has signed sponsorship deals with foreign exchange and trading brand ICM.com and smart contract platform Fantom ahead of this weekend’s Monaco Grand Prix.
The ICM.com
DAZN signs up Tsunoda and Scuderia AlphaTauri in Japanese F1 push
DAZN has signed up Japanese Formula 1 driver Yuki Tsunoda as a brand ambassador to promote the OTT subscription platform in Japan
Scuderia AlphaTauri extends deal with Moose
Formula One team Scuderia AlphaTauri has extended its partnership with Thai apple cider and hot dog brand Moose to cover the 2020 season
Scuderia AlphaTauri extends partnership with RDS
Formula One team Scuderia AlphaTauri has extended its sponsorship deal with Japanese design and technology company RDS