Unilever deodorant brand Rexona used its 2020-21 Big Bash League rights to drive home its key product message about keeping cool under pressure by placing the brand logo under the arms of BBL umpires.
Cricket Australia has signed an innovative sponsorship deal with deodorant brand Rexona, reflecting on a year of commercial success in which it claims to have “defied market conditions during a global p…
Spain’s LaLiga added at least $8.1m (£6.2m/€7m) in sponsorship revenue over the summer via five new deals, SportBusiness Sponsorship has learned. Th
Spain’s LaLiga has signed a new global deal with Unilever as an Official Personal Care Partner.
Unilever-owned antiperspirant brand Rexona has signed sponsorship deals with English Premier League football clubs Manchester City and Chelsea