Hertha Berlin
Hertha Berlin signs CG Elementum as new sleeve sponsor
Bundesliga club Hertha Berlin has expanded its association with real estate company CG Elementum to include sleeve sponsorship rights
Shirt Sponsorship – Homeday & Hertha BSC
At the end of 2020, Berlin real estate agent Homeday activated its shirt sponsorship of hometown club Hertha to boost brand awareness throughout Germany.
Hertha signs Autohero as shirt sponsor in Sportfive-brokered deal
German Bundesliga football club Hertha Berlin has agreed a deal for online used-car marketplace Autohero to become its new main shirt sponsor
Hertha Berlin fills vacant front-of-shirt sponsor position with Homeday
German Bundesliga club Hertha Berlin has signed national estate agent firm Homeday as its new main sponsor
Hertha Berlin extends sleeve sponsorship deal with Hyundai
German Bundesliga club Hertha Berlin has extended its contract with automotive manufacturer Hyundai
Sportfive brokers Hertha Berlin extension with 94.3 rs2 radio brand
Top-tier Bundesliga football club Hertha Berlin has extended its long-term relationship with TOP Radiovermarktung, the regional marketer of the German capital city radio station 94
Betway signs with Hertha Berlin in Sportfive-brokered deal
Sports betting company Betway has signed a three-year sponsorship agreement with German Bundesliga club Hertha Berlin, starting in 2020-21
AOK Nordost expands Hertha Berlin partnership
German Bundesliga football club Hertha Berlin has expanded its partnership with health insurance company AOK Nordost
Hyundai’s four-club European football sponsorship offensive inspired by Lyon success
South Korean carmaker Hyundai is investing at least €16.4m ($18.6m) in four new partnerships across four of Europe’s top football leagues this season.
In England, Hyundai is paying about £5m (€5.4m/$6m
Bundesliga duo sign betting partnerships
German Bundesliga football clubs RB Leipzig and Hertha Berlin have signed new betting partners.
RB Leipzig has agreed a deal running until the end of the 2020-21 season with Unibet
Hertha Berlin secures Verimi partnership
German Bundesliga football club Hertha Berlin has agreed a partnership with digital security company Verimi
FX brand transacts premium deal with Hertha Berlin
Online financial transactions platform EuropeFX has become a Premium Partner of Bundesliga club Hertha Berlin for one season
Hertha Berlin teams up with hotel group
German Bundesliga football club Hertha Berlin has signed a sponsorship deal with the Falkensteiner hotel group
Asian betting firm becomes Hertha Berlin’s first regional partner
German Bundesliga football club Hertha Berlin has agreed a regional partnership with betting company Yabo Sports.
Tedi upgrades to become Hertha Berlin’s main sponsor
European retail store chain Tedi has upgraded its partnership with Hertha Berlin to become the main sponsor of the German Bundesliga football club.
Kumho looks to Bundesliga to reach tyre sector top ten
South Korean tyre manufacturer Kumho Tires will use its Bundesliga team deals to support its goal of becoming a top-ten tyre company over the next two years.