adidas
Adidas rejects speculation over IAAF partnership
Sportswear giant Adidas has denied reports that it is seeking to end its partnership with the International Association of Athletics Federation (IAAF) almost four years early.
Tulsa University switches from Nike to Adidas
Adidas has agreed a long-term deal to replace rival sportswear company Nike as the exclusive apparel partner of the University of Tulsa in the US.
Resurgent River Plate confirms lucrative Adidas extension
Argentine Primera División football club River Plate has confirmed it has agreed to a lucrative extension of its partnership with Adidas.
Munster Rugby extends Adidas kit deal
Irish Pro12 rugby union club Munster has renewed its partnership with German sportswear giant Adidas.
adidas nets extension to long-running Spanish Football Federation partnership
The Spanish Football Federation (RFEF) has agreed a long-term extension to its partnership with German sportswear giant Adidas.
UW-Green Bay earns its stripes with Adidas
Sportswear giant Adidas has agreed a long-term partnership with the University of Wisconsin-Green Bay’s athletics programme.
Adidas extends with Indiana University Athletics
German sportswear giant Adidas has agreed an extension to its partnership with Indiana University’s athletics department.
Adidas set to replace Reebok as NHL partner – report
North America’s National Hockey League has agreed a long-term kit deal with sportswear giant Adidas that could allow for teams to display sponsors on their playing jerseys, according to Canadian broadcaster TSN.
Adidas secures Pac-12 deal
US college sports conference the Pac-12 has agreed an official partnership with German sportswear giant Adidas.
Adidas secures kit deal with Newell’s Old Boys
German sportswear company Adidas has agreed a deal to become the new technical sponsor of Argentinian Primera División top-tier football club Newell's Old Boys.
Debut International Champions Cup China unveils sponsors
Organisers of the inaugural International Champions Cup China have revealed the first wave of sponsors that have signed up to support the debut edition of the pre-season club football tournament.
Adidas nets another year with Ekstraklasa
German sports equipment company Adidas has extended its agreement with the Ekstraklasa, the top division of Polish football, to continue as its exclusive ball supplier for the 2016-17 season.
Adidas and Bayern extend partnership through to 2030
Recently crowned German Bundesliga football champion Bayern Munich has extended a long-term partnership deal with sportswear company Adidas.
Olympiacos earns its stripes with Adidas
Greek Superleague champion Olympiacos has agreed a kit deal with sportswear giant Adidas that will commence from the 2015-16 football season.
Basketball Bundesliga giants renew with Adidas
German Basketball Bundesliga teams Bayern Munich and Alba Berlin have signed long-term extensions to their kit deals with sportswear giant Adidas.
Adidas secures multi-year renewal with BOA
The British Olympic Association has signed a long-term extension to its partnership with German sportswear giant Adidas.
Namibian FA to swap Puma for Adidas
The Namibian Football Association has agreed a deal for German sportswear giant Adidas to replace rival Puma as the official kit partner of the country’s national team.
Adidas won’t bid to renew NBA deal
Sportswear company Adidas has decided against renewing its contract to supply kit to the NBA basketball league in North America.