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Latest Analysis
Virtual Mascot Programme – Kumho Tyre & Tottenham Hotspur
With mascots excluded from stadia after the Premier League's restart in June 2020, Spurs mascot sponsor Kumho Tire pivoted to develop a virtual junior mascots program.
Oppo focused on India-hosted events in new ICC cycle
The International Cricket Council has renewed its global partnership with Chinese smartphone manufacturer Oppo at a rights fee increase of about 19 per cent
ISG starts F1 global betting sponsorship sales with 188Bet deal in Asia
Interregional Sports Group, the global data and betting rights partner of the FIA Formula One World Championship, got its global sales process off to a strong start with a deal in Asia with online betting…
Round-Up: Fifa rejects Infantino investigation, Thai and Malaysian MotoGPs off, NBA reviews China training programmes, and more
Fifa said there is "no reason" for the Swiss criminal investigation into president Gianni Infantino, and he will continue in his role as normal
Round-Up: F1 ‘will continue’ after a positive Covid-19 test, Top 14 season terminated, Team WE-Madame Figaro tie-up, PSL crisis, and more
Formula One will not cancel a race this season even if a driver tests positive for Covid-19, series chief executive Chase Carey has said - BBC
Round-Up: Wuhan targets “hugely symbolic” Open, IOA reviews Li Ning deal, LaLiga international viewing jumps, and more
Organisers of this year's Wuhan Open WTA Tour event, pencilled for October 19 to 25, told Agence France Presse that it will be "hugely symbolic" in terms of the city's fight against Covid-19 should it…
Round-Up: T20 World Cup announcement, Vietnam eyeing November Grand Prix, Victoria’s sports exodus, and more
After months of speculation, the Men’s T20 Cricket World Cup is reportedly set to be postponed this week. Australian media reports say an official announcement will be made on Friday.