The World Rallycross Championship motor racing series has signed a multi-year partnership with Swiss-based watchmaker, Rebellion Timepieces.
Under the new deal, Rebellion Timepieces has been named as the official timing partner of World RX.
Rebellion Timepieces will be visible in the 2015 World RX paddock with new activations including a branded paddock countdown clock and exposure in the official World RX TV show, which is broadcast in over 150 countries worldwide. The winner of each World RX race will be awarded an X1 Rebellion watch.
A limited-edition official World RX watch range will be launched later this year, with series promoters IMG eyeing further opportunities through Rebellion’s established presence in the motorsport market.
The Rebellion Racing team won the Le Mans Series Championship in 2011 and the World Endurance Trophy in 2012 for privateer entries. In 2015, Rebellion Racing’s LMP1 car will carry the World RX logo at Le Mans as part of a cross-promotional activity between World RX and its new timing partner.