News

Chery Automobile has agreed a deal with the Badminton World Federation to become an official partner of the world governing body for a number of major tournaments.

Threadneedle Investments has agreed to a partnership with the 2013 World Triathlon Grand Final, which takes place in London in September.

The Austrian Erste Bank Eishockey Liga (EHL) has agreed a three-year extension to its exclusive broadcast rights deal with the Sportsman Media Group.

NTV Plus has secured the Russian broadcast rights to Spain's Liga Endesa basketball division in a deal until the end of the 2013-14 season. 

Sky Brasil has agreed a deal with Bandsports to carry coverage of the French Open, according to the Maquina do Esporte website.

Uefa, the governing body of European football, expects to generate between €450m ($581m) and €500m in sponsorship revenue from the Euro 2016 finals, up more than 50 per cent on Euro 2012.

Premiership Rugby has agreed a three-year extension to Aviva’s title sponsorship of English rugby union’s top-tier league.

Virgin Media has agreed a deal to become the fourth official partner of the Glasgow 2014 Commonwealth Games.

Longines has expanded its relationship with Ascot Racecourse by agreeing an initial five-year deal to become an official partner of the venue until at least 2017.

There will be no Insider Daily news from Sports Sponsorship Insider on Monday, May 27 due to a bank holiday in the UK.