Hong Kong

A group of British politicians have called on English Premier League club Tottenham Hotspur to terminate its sponsorship agreement with Hong Kong-based insurance firm AIA

The Football Marketing Asia agency has made changes to its senior management structure and hired two SVP-level salespeople as it prepares to work on the second half of its commercial rights sales project…

The Lanka Premier League will start five days later from November 27 to December 17 and will only be played at the Mahinda Rajapaksa International Stadium in Hambantota

Cricket Australia confirmed the schedule for the Vodafone Test series, Dettol ODI Series and Dettol Twenty20 International Series against India – Cricket Australia G

Wanda Sports Group, the sports marketing entity that houses the Infront agency, has received an offer from a subsidiary company of Wang Jianlin’s Dalian Wanda, the Chinese multinational conglomerate, t…

The 2021 Hong Kong Marathon has been postponed. The race was due to take place on January 24

The International Olympic Committee will meet today to discuss ways of pushing ahead with plans for a "frugal" Tokyo Games next year

Cricket Australia confirmed it will stage the longest ever Big Bash League in 2020-21, despite some players calling for a reduced version of the domestic Twenty20 tournament – Reuters A

The Sevens’ co-title partner activated its rights in 2019 with a domestic focus: build local support for brand and event by making the Sevens and the city inseparable.

World Athletics has halted the process allowing Russian track and field athletes to compete internationally as neutral athletes after Russian Athletics missed a deadline to pay a $6

At the 2019 Hong Kong Sevens, French rugby legend Sébastien Chabal fronted activations for Marriott aimed at promoting the Bonvoy rewards programme in Asia-Pacific.

The Sports Federation and Olympic Committee of Hong Kong, (SF&OC) has added Japanese instant noodle company Nissin Foods to its sponsorship portfolio

Premier League club Tottenham Hotspur has signed a five-year regional partnership with HSBC as its Official Banking Partner in the UK and Hong Kong, the bank’s two home markets.

Spanish LaLiga club Barcelona has struck a three-year regional partnership with Sebang Global Battery, a Korean manufacturer of car batteries

North American basketball league the NBA has signed a wide-ranging marketing and content partnership with Migu, a subsidiary of telco China Mobile that provides digital content products and services

Japanese golf equipment manufacturer Honma has been unveiled as the new title sponsor of the Hong Kong Open golf tournament

With the Hong Kong Rugby Sevens reaching its conclusion this weekend, Sports Sponsorship Insider spoke to HSBC's marketing chief about the event, the HSBC Sevens World Series and the bank’s wider portfolio.

Professional services firm KPMG has agreed a deal to sponsor the Hong Kong T20 Blitz cricket tournament, the 2018 edition of which got underway today (Tuesday).