Austria
Rapid Wien bags long-term shirt sponsor
Shopping community Lyoness has signed a shirt sponsorship deal with Austrian Bundesliga football team SK Rapid Wien.
SV Grödig wagers on new shirt sponsor
Online gaming operator Interwetten has signed up as the new shirt sponsor of Austrian Bundesliga top-tier football club SV Grödig.
Puma returns to Red Bull Racing in wide-ranging deal
German sportswear giant Puma has returned to Red Bull Racing by signing a new long-term partnership with the leading Formula One motor racing team.
OEHV teams up with Saxoprint ahead of IIHF World Championships
The Austrian Ice Hockey Association (OEHV) has entered into a commercial agreement with online printing company Saxoprint.
Generali Group returns as Kitzbühel tennis event title sponsor
Insurance company Generali Group Austria has returned as the main and title sponsor of the 2015 edition of the country’s ATP World Tour men’s tennis tournament in Kitzbühel.
Austrian Football Federation bets on Tipp3 and Toto extension
The Austrian Football Federation (OFB) national governing body has opted to extend its partnerships with domestic gambling operators Tipp3 and Toto.
Puma retains historic alliance with Austrian national team
Puma has agreed a “long-term” extension to its partnership with the Austrian Football Federation (OFB), the German sportswear company’s longest-running national team agreement.
Four Hills Tournament lands enhanced Intersport backing
Leading sports retailer Intersport has enhanced its partnership with the Vierschanzentournee - also known as the Four Hills Tournament - by becoming the official presenting sponsor of the winter sports showpiece.
Red Bull Racing brokers new partnership
Formula One motor racing team Red Bull has announced a commercial partnership with retail foreign exchange broker Exness.
Dortmund extends partnership with Kitzbuhel tourism authority
German Bundesliga football club Borussia Dortmund has extended its partnership with the Kitzbühel Alps - Brixen Valley tourism authority.
Rapid response to Allianz naming rights strategy
Austrian Bundesliga football club SK Rapid Vienna this month struck a 10-year deal, from 2016 to 2026, with Allianz Group Austria, the Austrian arm of the global insurance company, for the naming rights to the club’s new stadium.
Allianz to sponsor new Rapid stadium
German financial services company Allianz has expanded its sports venue naming rights portfolio by signing up as the sponsor of Austrian football club Rapid Vienna’s new stadium.
Lyoness Open teams up again with green partner
Environmental organisation the Greenfinity Foundation has been recruited as a presenting sponsor of the Lyoness Open tournament on golf’s European Tour.
Samsung to continue as title sponsor of Austrian Cup
Korean electronics manufacturer Samsung has agreed a deal with the Austrian Football Association to remain the title sponsor of the Austrian Cup club football competition through to the 2016-17 season.
Tipico scores naming rights to Austrian Bundesliga
The Austrian Bundesliga has announced German sports betting company Tipico as the new title sponsor of the country’s top football division under a three-year deal.
Red Bull Racing gives more time to Casio
The Red Bull Formula One motor-racing team has announced a two-year extension to its sponsorship deal with watch manufacturer Casio.
Infront launches Four Hills marketing extension
The Infront Sports & Media agency has signed a four-year extension to its contract as the marketing partner of the Vierschanzentournee ski jumping tournament.
Austrian Bundesliga turns down bookmaker offer
The Austrian Bundesliga has turned down an offer from an unnamed bookmaker to become the title sponsor of the top two divisions of football in the country.