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Generali Group returns as Kitzbühel tennis event title sponsor

Insurance company Generali Group Austria has returned as the main and title sponsor of the 2015 edition of the country’s ATP World Tour men’s tennis tournament in Kitzbühel.

Generali Group will replace online betting company Bet-at-home in the role.

The insurance company served as the main and title sponsor of the event for 13 years, from 1994 to 2006.

The clay court tournament, which is part of the third-tier ATP World Tour 250 series, will take place from August 2-8, 2015.