Asia

Multi-sport
Events

A survey of sports industry leaders by professional services firm PricewaterhouseCoopers revealed expectations that growth in the sector will fall from 8 per cent over the past three-to-five years, to…
Multi-sport
Events

Next year's Wimbledon tennis championships will take place whether fans are able to attend or not, according to a report in UK newspaper The Times - Reuters
Multi-sport
Finance & Law

Wanda Sports Group, the sports marketing entity that houses the Infront agency, has received an offer from a subsidiary company of Wang Jianlin’s Dalian Wanda, the Chinese multinational conglomerate, t…
Football
Sponsorship & Marketing

The Asean Football Federation has added Chinese consumer appliances manufacturer Midea to its sponsorship portfolio for the 2020 Suzuki Cup, in a deal brokered by the Sportfive agency
Multi-sport
Esports

Clubs in the AFC Champions League East Zone are facing logistical hurdles to complete their matches in the competition, including clashes with domestic leagues, pressure from domestic broadcasters and…
Baseball
Licensing & Merchandising

Sports merchandise manufacturer and retailer Fanatics has announced a ten-year deal with Japanese baseball team Hokkaido Nippon-Ham Fighters
Multi-sport
Events

Alibaba-owned streaming platform Youku Sports will stream live coverage of Italian Serie A and German Bundesliga matches this season in a tie-up with PP Sports, the streaming platform that currently has…
Multi-sport
Events

Saudi Arabian football team Al Hilal has criticised the Asian Football Confederation for kicking it out of this year's Champions League, saying it should have had "greater flexibility" - AFP/CNA
Multi-sport
Events

The Indian Premier League's opening match this year drew a viewership of 200m on television on digital platforms, a BCCI official has said, quoting figures from India's official audience research bureau…
Motorsport

Through the 2019 season, AAB activated its rights as the title partner of the Formula E racing series through a short-form content series based on solving contemporary urban challenges.
Multi-sport
Events

A consulting company working for the committee bidding to secure the 2020 Olympics hosting rights for Tokyo transferred $370,000 (€314,000) to Papa Massata Diack, the son of jailed ex-IAAF president L…
Cricket
Licensing & Merchandising

The International Cricket Council has begun the tender process to select a host country merchandise licensing partner and an online merchandise partner for the Men’s T20 World Cup next year, and the M…
Cricket
Events

The 2020 Indian Premier League T20 cricket tournament got underway on Saturday in the United Arab Emirates, after a six-month delay due to the Covid-19 pandemic
Cricket
Fan Engagement

Indian Premier League champions the Mumbai Indians have announced several new sponsorship deals and said their sponsorship income this season will match 2019
F1
Sponsorship & Marketing

McLaren Racing chief executive Zak Brown wants his team to secure more sponsors from Asia, believing brands from the region are under-represented on its roster
Cricket
Sponsorship & Marketing

Indian Premier League (IPL) team Royal Challengers Bangalore (RCB) has signed up multinational logistics company DP World as its latest sponsor
Badminton
Events

Seven-times MotoGP champion Valentino Rossi has dismissed speculation he will be retiring from the sport at the end of the season, saying he is on the verge of signing a new deal with Malaysian-based team…
Cricket
Events

International Olympic Committee president Thomas Bach said "important and intensive discussions" were taking place in the coming weeks about Covid-19 counter measures for the Tokyo Olympics