Boca Juniors signs shirt sponsorship deal with DirecTV Latin America
Argentinian Primera División football club Boca Juniors has agreed a shirt sponsorship deal with US-based broadcaster DirecTV Latin America.
McDonald’s steps up AFA relationship with league sponsorship
Argentina’s Liga Profesional de Fútbol (LPF), the top tier of domestic club football, has signed a sponsorship deal with fast-food restaurant chain McDonald’s.
AFA adds Banco de la Nación as new sponsor
The Argentinian Football Association (AFA) has agreed a wide-ranging sponsorship deal with Banco de la Nación Argentina.
I Don’t Remember – ALMA & Racing Club de Avellaneda
In April 2022, ALMA (Association to Fight Alzheimer's Disease) teamed up with Argentina’s Racing Club and skipper Leonardo Sigali for a stunt - a post-match pitch-side interview in which the player failed t…
Mashreq Bank joins growing AFA regional portfolio
Dubai-based financial institution Mashreq Bank has become the first regional sponsor of the Argentinian national football team in the Middle East and Egypt
Messi appointed global brand ambassador for Byju’s social impact arm
Indian education technology company Byju’s has appointed Lionel Messi as a global brand ambassador for its social impact arm Education For All.
Argentina FA signs up crypto-centric gambling sponsors
The Argentinian Football Association (AFA) has struck gambling-related sponsorships with crypto casino BC.Game and online betting platform Duelbits. The BC
Socios retains AFA fan token rights as legal dispute settled
The Argentinian Football Association (AFA) has announced that Socios
Codere upgrades to ‘$3.5m’ per season main shirt deal at River Plate
Spanish multinational betting operator Codere has upgraded its official bookmaker agreement with Argentinian football club River Plate to become the club’s new main shirt sponsor.
AFA fills airline category with Aerolineas Argentinas
The Argentinian Football Association (AFA) has signed up Aerolineas Argentinas to its sponsorship portfolio
AFA announces sponsorship agreement with BetWarrior, ‘strikes deal’ with Yili
The Argentinian Football Association (AFA) has announced a sponsorship agreement with Latin American betting operator BetWarrior and has reportedly struck a separate sponsorship deal with Chinese dairy…
AFA confirms Binance deal after Socios.com challenge
The Argentine Football Association (AFA) has formalised its agreement with blockchain company Binance
Argentinos Juniors sign Bumeran as stadium and shirt sponsor
Argentinian Primera División football club Argentinos Juniors has agreed a wide-ranging sponsorship deal with online job portal Bumeran.
Le Coq Sportif signs as official supplier to Argentine NOC
French sportswear manufacturer Le Coq Sportif has signed as the official kit supplier of the Argentine Olympic Committee (COA) in a deal that includes the Paris 2024 Olympic Games
Wanda Real Estate signs Argentina team sponsorship in Wanda Sports-brokered deal
Chinese real estate agency Wanda Real Estate has reached a regional sponsorship agreement with the Argentine Football (AFA) for the Chinese territory.
River Plate’s home stadium named ‘Mâs Monumental’ under $20m agreement
Argentinean supermarket brand Mâs has acquired the naming rights to the ‘Estadio Monumental’, home to Primera División football side River Plate, for the next seven years until April 2029. A
Wanda Sports appointed as AFA’s commercial agent in China
The Argentinian Football Association (AFA) has agreed a deal for Wanda Sports to become the exclusive commercial agent of its national teams in China