Gallagher keeps Premiership Rugby deal after apologising for racist rant
UK insurance brand Gallagher has clung on to its title sponsorship of Premiership Rugby, after apologising for a racist rant from its chief executive
Michelin in, Movistar out as title sponsor for Aragon MotoGP
French tyre brand Michelin has signed as the new title sponsor of the 2019 Aragon MotoGP, taking over from Spanish telco Movistar
HyperX renews headset partnership with NBA 2K League
US gaming accessories brand HyperX has renewed its partnership with the NBA 2K League.
Under the deal, HyperX will continue as the Official Headset Partner of the NBA 2K League for a second season
Volvo signs as Official Vehicle Partner of British Triathlon
Swedish automotive brand Volvo has signed as the new Official Vehicle Partner of British Triathlon
Beko signs League of Legends Europe deal with Riot Games
Turkish home appliance brand Beko has signed a new partnership with US video game publisher Riot Games, maker of the hugely successful League of Legends series
Bayern Munich signs regional deal with Industrial Bank of China
Bundesliga club Bayern Munich has signed a new regional partnership with the Industrial Bank of China (CIB), one of the world’s largest banks.
Sevilla signs with low-cost Spanish airline Vueling
LaLiga club Sevilla has signed a short-term deal with Spanish low-cost airline Vueling. Vueling will become the club’s Official Airline Partner for Spain until the end of this season.
Alliance Dota 2 team partners with Razer
Swedish Dota 2 esports team Alliance has signed a new equipment partnership with US gaming accessories brand Razer
Getafe inks new sleeve partnership with Reale Seguros
LaLiga club Getafe has signed a new sleeve partnership with Spanish insurance brand Reale Seguros.
Under the deal, Reale Seguros will have branding on Getafe’s left sleeve until June 2021.
Red Bull expands global football empire, takes over at Bragantino
Austrian energy drink brand Red Bull has expanded its global club football empire through a major deal with second-tier Brazilian side Atlético Bragantino.