Badminton World Federation seals three-year M88 Mansion sponsorship deal
The Badminton World Federation has announced a three-year sponsorship agreement with Southeast Asian gambling brand M88 Mansion until the end of the 2024 season
Rajasthan Royals announces principal sponsorship deal with Happilo
Indian Premier League franchise Rajasthan Royals has announced a principal sponsorship agreement with dried snacks brand Happilo ahead of the latest edition of the T20 cricket tournament
NBA China strikes deal with Puma
Sportswear brand Puma has struck a “long-term” sponsorship agreement with NBA China.
The brand becomes an official partner of the basketball league in China.
Santos extends PNG stadium naming rights
Energy firm Santos has renewed its naming rights to the National Football Stadium in Papua New Guinea, the home of the national rugby league team.
The K1
Supercars secures Pizza Hut sponsorship
Australian motor racing series Supercars has announced a sponsorship agreement with fast-food chain Pizza Hut ahead of the beginning of the 2022 season this weekend
IPL strikes ‘multi-year’ RuPay sponsorship; small crowds allowed at opening matches
The Board of Control for Cricket in India has announced a “multi-year” sponsorship agreement with payment services system RuPay ahead of the start of the 15th edition of the Indian Premier League later thi…
Moana Pasifika inks Earth X sponsorship deal
Rugby union franchise Moana Pasifika has announced a sponsorship deal with non-profit organisation Earth X
Puma extends W Series sponsorship
Sportswear brand Puma has renewed its sponsorship agreement with the W Series, the all-female car racing series, ahead of the beginning of the third edition of the series in June
TikTok secures naming rights to Pakistan-Australia series
Social media service TikTok has acquired the naming rights to the upcoming Test match series between Pakistan and Australia
Persib agrees Liberty Gaming Guild sponsorship
Indonesian football club Persatuan Sepakbola Indonesia Bandung (Persib) has announced a sponsorship agreement with play-to-earn gaming organisation Liberty Gaming Guild