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MGM moved fastest for NBA, NHL and MLB sportsbook rights

Rapid decision-making was key to MGM Resorts’ successful conclusion of sportsbook deals with each of the National Hockey League, National Basketball Association and Major League Baseball last year.

SportBusiness Sponsorship understands the brand had started planning for the three deals – made between July and December and worth up to $25m (€22m) per year in total – before the US Supreme Court repealed the law preventing legal sports betting in most states.

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