Cricket

The West Indies Cricket Board has announced Caribbean insurance group Nagico as the new title sponsor for its Regional Super50 limited-overs tournament under a three-year deal.

Direct Trade Supply has reached a deal to become the major partner of Perth Scorchers for the forthcoming Big Bash League Twenty20 cricket tournament.

English county cricket club Hampshire has announced a five-year extension to its stadium naming rights deal with insurance group Ageas UK.

Singapore-based manufacturing company Singa Steel has signed a three-year sponsorship agreement with the Cricket Association of Nepal.

Australian online pharmacy Chemist Warehouse has agreed a two year deal with the Melbourne Stars, with the Big Bash League Twenty20 cricket franchise completing its sponsorship roster for the forthcoming season.

Australian Twenty20 cricket franchises Sydney Thunder and Sydney Sixers have secured new sponsorship deals for this season’s Big Bash League.

The Board of Control for Cricket in India has awarded the sponsorship rights to the national team for the period spanning January 1, 2014 through March 2017 to Star India – a move that further strengthens the media group’s presence in Indian cricket.

London-based tailor T.M. Lewin has extended its partnership with the England and Wales Cricket Board for a further three years.

English county cricket club Durham has agreed a kit deal with cricket apparel and equipment manufacturer Gray Nicolls covering the next three domestic seasons.

The Board of Control for Cricket in India (BCCI) has significantly reduced the base price in its search for a new main sponsor, but has denied the move is undervaluing the Indian national team brand.

Wine producer Hardys has agreed a deal with Cricket Australia to become a silver sponsor of the governing body for the next three years.

UK mutual life and pensions company Royal London has agreed a four-year deal with the England and Wales Cricket Board to become the title sponsor of the national governing body’s one-day cricket competitions from 2014.

Australian goods and services trading company Bartercard has announced a one-year sponsorship deal with Melbourne Renegades for the third season of the Big Bash League Twenty20 cricket tournament.

Marston’s brewery has extended its commercial agreement as the official beer of the England cricket team until 2017.

Sri Lankan menswear brand Hameedia has been appointed as the official formal clothing sponsor of Sri Lanka’s national cricket team.

Carlton & United Breweries has expanded its association with Australian cricket by agreeing a three-year deal to sponsor the domestic game in New South Wales.

Australia’s Cricket Victoria governing body has agreed a deal under which goods and services trading company Bartercard will become the main sponsor of Victorian Premier Cricket for the next three seasons.

The Royal Dutch Cricket Association (KNCB) has extended its sponsorship deal with SMT Shipping for another year.