Sporting Goods
AMS Clothing boosts African football presence with Rwanda
Australian sporting apparel provider AMS Clothing has entered into a partnership with the Rwanda Football Federation.
Honved nets Macron partnership
Hungarian Liga football team Budapest Honved has agreed a five-year kit partnership with Macron.
UFC outlines terms of groundbreaking Reebok deal
The Ultimate Fighting Championship has confirmed that fighters will be paid in line with their experience in the mixed martial arts series under its major new sportswear partnership with Reebok.
BLK on target with Netball New Zealand
Netball New Zealand has agreed a partnership with sports apparel company BLK.
SARU scrums down with Rhino
Rugby equipment manufacturer Rhino has agreed a partnership with the South African Rugby Union.
Adidas nets another year with Ekstraklasa
German sports equipment company Adidas has extended its agreement with the Ekstraklasa, the top division of Polish football, to continue as its exclusive ball supplier for the 2016-17 season.
Under Armour breaks into Premiership with Wasps deal
US sportswear company Under Armour has signed its first partnership with an English Premiership rugby union club after agreeing a multi-year deal with Wasps.
Goodlife Health Clubs team up with Netball Australia
Netball Australia has secured a commercial deal with gym operator Goodlife Health Clubs.
Schanner renews with German ice hockey body
Germany-based ice hockey equipment supplier Schanner has extended its partnership with the DEB, the governing body of ice hockey in Germany.
Umbro scores West Ham contract ahead of Olympic Stadium move
English Premier League football club West Ham United has agreed a five-year deal making UK sportswear company Umbro its new kit supplier.
Basic-Fit works out ADO Den Haag extension
Gym chain Basic-Fit has renewed its shirt sponsorship deal with Dutch Eredivisie football team ADO Den Haag for the 2015-16 season.
Trio of partners seal Wimbledon extensions
Joma boosts Spanish Olympic effort
The Spanish Olympic Committee (COE) has signed a long-term partnership with sportswear company Joma.
Adidas and Bayern extend partnership through to 2030
Recently crowned German Bundesliga football champion Bayern Munich has extended a long-term partnership deal with sportswear company Adidas.
Puma returns to Red Bull Racing in wide-ranging deal
German sportswear giant Puma has returned to Red Bull Racing by signing a new long-term partnership with the leading Formula One motor racing team.
Olympiacos earns its stripes with Adidas
Greek Superleague champion Olympiacos has agreed a kit deal with sportswear giant Adidas that will commence from the 2015-16 football season.
NBA takes Stance with sock deal
The NBA basketball league in North America has extended and expanded a multi-year deal with sock brand Stance.
Kappa scores return to Napoli
Italian Serie A football club Napoli has agreed a five-year kit supplier deal with sportswear company Kappa.