Financial Services

Riis Cycling is looking for a new co-title sponsor for its Danish-based UCI World Tour squad Team Saxo-Tinkoff after negotiations to extend its agreement with Russia’s Tinkoff Bank broke down.

Insurance company FIATC has renewed its deal to support Spanish basketball team Joventut.

English Premier League football club Arsenal has agreed a three-year partnership with Sterling Bank to issue co-branded debit cards in Nigeria.

Pensions and insurance company Aegon dropped the youth participation element of its Lawn Tennis Association sponsorship to focus on potential customers, but remains committed to sponsoring tennis.

The strength of Manchester United as a sponsorship property was underlined in Aon’s recent renewal, as the brand rated a second-tier deal with the club more valuable than the vacant Lead Global Partner berth at the Women’s Tennis Association.

Global Bank of Commerce, and its affiliate Global Processing Centres, has agreed to become a founding sponsor of Caribbean Premier League franchise Antigua Hawksbills, ahead of the inaugural Twenty20 cricket competition, according to the Trinidad Express newspaper.

UK motorcycle insurance specialist Bennetts has agreed a multi-year deal to become the title sponsor of the Isle of Man’s annual Classic TT Races.

English Premier League football club Liverpool has agreed a two-year extension to its shirt sponsorship deal with Standard Chartered Bank.

New Zealand Super Rugby franchise Crusaders have agreed a team naming rights deal with banking group BNZ.

Danish investment firm Saxo Bank has extended its joint naming-rights sponsorship of the Saxo-Tinkoff International Cycling Union (UCI) ProTour team.

Standard Chartered Bahrain has agreed to become one of the official sponsors of the 2013 Bahrain Marathon Relay, according to the Bahrain News Agency.

American football franchise the Philadelphia Eagles has agreed a five-year partnership with insurance company Johnson, Kendell and Johnson which will run through the 2018 NFL season.

French insurance group AG2R La Mondiale has announced a three-year extension to its naming rights sponsorship of its self-titled UCI World Tour cycling team.

Mexican financial services company BBVA Bancomer has agreed a three-year deal to become title sponsor of the Liga MX, the top division of football in Mexico

The Scottish Open has teamed up with Aberdeen Asset Management and the Scottish Government to extend the financial services company’s title sponsorship of the golf tournament through to 2017.

Deloitte was a key sponsor of the London 2012 Olympic and Paralympic Games and wanted a way of bringing this to life and inspiring their employees in offices throughout the UK.