Financial Services
French Olympic Committee banks extension with partner
The French National Olympic and Sports Committee (CNOSF) has extended its partnership with domestic financial services company Groupe BPCE.
São Paulo continues shirt sponsorship drive with new deal
Campeonato Brasileiro Serie A football club São Paulo has agreed a shirt sponsorship deal with financial services company Banco Intermedium.
Barcelona signs up latest Chinese partner
Spanish LaLiga football club Barcelona has entered into a partnership with Chinese financial services company Shanghai Pudong Development Bank Credit Card Centre (SPDBCCC).
Forex re-enters Dutch football as sector faces squeeze
Cyprus-based forex company iForex last month signed a short-term agreement to serve as third-tier Official Sponsor of Dutch Eredivisie club PSV Eindhoven, while the forex and binary sector continues to invest in sport despite major challenges in the sector.
Brumbies Plus500 double-up takes club top of Aussie rugby
Australian rugby union club Brumbies this month signed a deal with forex company Plus500 to make its shirt one of the most valuable in world club rugby.
West Ham banks deal with TransferMate
Global payments company TransferMate has secured a partnership with English Premier League football club West Ham United.
First national partner signs on for India’s U17 World Cup
Indian financial services company Bank of Baroda has agreed a deal to sponsor next year’s Fifa U17 World Cup national team football tournament, which will take place in India from October 6-28.
Sonnet seeks to build brand awareness with NHL partnership
Canadian insurance company Sonnet has agreed a multi-year partnership covering its home country with ice hockey league the NHL.
Allianz extends British Paralympic backing through to Tokyo 2020
The British Paralympic Association has extended its partnership with the UK division of German financial services company Allianz.
Pyeongchang 2018 lands new domestic partner
The organising committee for the 2018 winter Olympic Games in Pyeongchang has agreed a sponsorship deal with Korean budget management solutions provider Duzon Bizon.
Barcelona’s New York office makes Scotiabank first signing
Canada-based multinational financial services company Scotiabank has entered into a multi-year partnership with Spanish LaLiga football club Barcelona.
JLT sponsors AFL’s pre-season series
Insurance provider JLT has been named as the new title sponsor of the AFL Aussie rules football league’s pre-season competition.
Plus500 signs on as new main sponsor of Super Rugby’s Brumbies
Online trading company Plus500 has been unveiled as the new naming-rights partner of Australian Super Rugby franchise the Brumbies.
Crédit Agricole steps up support of French judo
French banking network Crédit Agricole has upgraded its association with the French Judo Federation (FFJDA) by becoming an official partner of the national governing body.
New Jersey Devils team up with Investors Bank
NHL ice hockey team the New Jersey Devils has entered into a partnership with financial services company Investors Bank.
Rugby Canada brokers sevens-focused partnership with Velocity Trade
The Rugby Canada national governing body has entered into a partnership with global equity, foreign exchange and precious metals broker dealer Velocity Trade.
Timberwolves sign up partners for arena development
The Minnesota Timberwolves NBA basketball franchise has signed up five founding partners to support a renovation project at its Target Center home arena.
ATP Tour revenues peak, WTA and ITF fall behind
The ATP Tour, the men's professional tennis circuit, is actively marketing the title sponsorship rights for the season-ending ATP World Tour Finals after 2016.