Financial Services

Spanish LaLiga football club Celta Vigo has named financial services company Abanca as its new stadium naming rights partner, while it has also extended its shirt sponsorship deal with Spanish brewery Hijos de Rivera.

Italian Serie A football club Inter Milan has entered into a partnership with global payment services provider Mastercard.

Ireland’s Camogie Association women’s Gaelic sports organisation has extended its sponsorship deal with global insurance firm Liberty Insurance.

Korean financial services company Pepper Savings Bank has agreed a deal to sponsor the International Crown, a leading event on the Ladies Professional Golf Association (LPGA) Tour.

Banking group HSBC has been unveiled as the official banking partner of this year’s Rugby World Cup Sevens tournament, which takes place in the US city of San Francisco from July 20-22.

The Gaelic Athletic Association has signed a five-year extension to its partnership with Irish commercial bank AIB.

Tie Break Tens, the short-form tennis series, has entered into a partnership with cryptocurrency portal Coinschedule.

English Premier League football club Liverpool has signed a four-year extension to its partnership with financial services company Standard Chartered, its main sponsor.

The French Football Federation (FFF) has extended a partnership with national banking group Crédit Agricole.

Formula One motor-racing team McLaren has entered into a partnership with online broker FxPro.

Australian A-League football club Sydney FC has renewed a shirt sponsorship agreement with forex broker and CFD provider Aetos Capital Group for the AFC Champions League competition.

Financial services company Zyolofon Cash has been unveiled as the title sponsor of the Ghana Premier League, the top tier of club football in the country.

Spanish LaLiga football club Real Betis has renewed its partnership with financial services company CaixaBank.

The England and Wales Cricket Board has today (Friday) announced banking group NatWest as the title partner of the upcoming Pakistan Test series, while opticians chain Specsavers has been named as the body’s official Test partner in a deal that begins with the summer series against India.

Principality Building Society has renewed its title sponsorship of the Welsh Premiership club rugby union competition.

Major League Baseball team the Washington Nationals has renewed its partnership with PenFed Credit Union, a leading federal credit union in the US.