Events

New Thailand-based Asian Tour golf tournament the Royal's Cup has secured sponsorship backing from major car manufacturers including Toyota, Mitsubishi, Mazda, MG, and Isuzu

Organisers of the European Cricket League have furthered their plans to develop the sport in Europe through the launch of the European Cricket Series

Swiss household appliance manufacturer V-Zug has signed up as an official sponsor of the International Ice Hockey Federation’s 2020 World Championship.

Swiss watchmaker Tissot has completed the set of cycling’s ‘Grand Tours’ by agreeing a sponsorship deal for the Giro d’Italia. The

The Vietnam Football Federation is partnering with state-owned broadcaster Voice of Vietnam and local bank HDBank to run national futsal tournaments. The partnerships cover three years, 2020 to 2022

Hana Bank, a subsidiary of the Seoul-based Hana Financial Group, has been announced as the title sponsor of this year’s World Team Table Tennis Championships, which will take place from March 22-29 in B…

Ceremonial Paralympic torch flame lighting festivals will take place in all Japanese prefectures in August, to be followed by the Paralympic torch relay itself, Tokyo 2020 organisers said yesterday

Financial services company St. James’s Place Wealth Management has signed up as the new title sponsor of the Canary Wharf Classic, a gold-level tournament on squash’s PSA World Tour.

Indian I-League team East Bengal is looking for sponsors to pay the appearance fee for Manchester United for a friendly that the English Premier League team has agreed to play later this year

The International Table Tennis Federation has agreed a sponsorship deal with Chinese sports content, marketing and entertainment platform LD Sports

Telco Proximus and bank-insurer KBC have agreed a three-year extension to their contracts as main sponsors of Flanders Classics, the company which organises cycling’s traditional spring classic events i…

Bookmaker BoyleSports has struck a four-year extension to its title sponsorship of the Irish Grand National, the country’s richest contest in jump horse racing.

Korean finance firm Hana Financial Group is title sponsoring a new women’s golf tournament in Singapore this year, as part of an ambitious wider plan to create an Asian women’s series and ranking.

RideLondon has launched a search for a new headline sponsor after UK life insurance and financial services company Prudential, which has backed the mass participation cycling event since its formation…

Healthcare provider Noventi has agreed an early extension to its title sponsorship of the Halle Open, Germany’s leading tennis tournament on the men’s ATP Tour and a traditional warm-up event for the Wim…

Scottish golf clothing brand Glenmuir has agreed a five-year extension to its partnership with Ryder Cup Europe

German technology company Liebherr has furthered its long-running support of International Table Tennis Federation events by signing on as title sponsor of the 2020 men’s World Cup.

German tracking and analytics company Kinexon has bolstered its ties with the European Handball Federation (EHF) by agreeing a long-term deal that aims to take the handball experience to a new level, for…