World Snooker
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World Snooker on the trail of blue-chip brands
World Snooker is in talks with six “blue-chip” brands to title sponsor the World Championship in 2014 after a disappointing sale of the property in 2013, chairman Barry Hearn told Sports Sponsorship Insider this month.
Betfred extends backing of World Snooker Championship
UK bookmaker Betfred has extended its title sponsorship of the World Snooker Championship
BetVictor seals World Snooker Shoot Out deal
World Snooker has recruited online gaming company BetVictor to serve as the title sponsor of the governing body’s 2019 Shoot Out event.
Ladbrokes Coral realigns World Snooker partnership
Betting company Coral has been unveiled as the new title sponsor of snooker’s World Grand Prix, Players Championship and Tour Championship, which will make up the newly-named Coral Series.
BetVictor strengthens ties with World Snooker
Online gaming company BetVictor has stepped up its involvement with World Snooker by becoming title sponsor of a further two Home Nations events