International gambling company ManBetX has agreed to become title sponsor of two upcoming World Snooker ranking events.
The deal will cover this year’s editions of both the Welsh Open and Gibraltar Open.
The Welsh Open will take place in Cardiff from February 26 to March 4, while the Gibraltar Open runs from March 7-11. Chinese star Ding Junhui (pictured) will feature at both events.
World Snooker chairman Barry Hearn said: “Snooker continues to grow rapidly as a global sport and these tournaments will be watched by many millions of fans via the coverage on BBC Wales and Eurosport, bringing tremendous exposure to the ManBetX brand.”
ManBetX already has a number of commercial sports deals in place, including an agreement to serve as the main shirt sponsor of English Premier League football club Crystal Palace for the 2017-18 season.
In addition, ManBetX in August last year signed a deal to become an international presenting partner of Italy’s Serie A top-tier club football competition in Asia.