Liqui Moly
Liqui Moly extends ‘aspirational’ F1 sponsorship
German motor oil manufacturer Liqui Moly has extended its central sponsorship deal with Formula One – the pinnacle of the brand’s sponsorship activities across multiple sports.
Liqui Moly retains F1 in sponsorship portfolio
German oil and additive manufacturer Liqui Moly has agreed a one-season extension to its sponsorship deal with the Formula 1 motor racing championship
Liqui Moly extends backing of IBSF
German lubricants manufacturer Liqui Moly has renewed its sponsorship of the International Bobsleigh and Skeleton Federation (IBSF)
MXGP sponsorship portfolio bolstered by Liqui Moly signing
The FIM Motocross World Championship (MXGP) has signed oil and additive specialist Liqui Moly as a sponsor
Liqui Moly resumes European Athletics ties in Torun 2021 sponsorship
German motor lubricants manufacturer Liqui Moly has been named as a sponsor of the 2021 European Indoor Athletics Championships, which will take place in Torun in Poland
Liqui Moly named EHF Champions League sponsor at start of Infront-DAZN cycle
German motor lubricants manufacturer Liqui Moly has become a sponsor of handball’s men’s EHF Champions League during the 2020-21 season.
Liqui Moly eyes further global growth with F1 extension
Formula 1 has struck its second sponsorship deal this week, with lubricants manufacturer Liqui Moly agreeing a three-season extension to its association with the motor-racing championship
Liqui Moly renews sponsorship of IIHF Worlds
German motor oil manufacturer Liqui Moly has extended its sponsorship of the International Ice Hockey Federation’s (IIHF) World Championship ahead of the 2020 edition in Switzerland.
Liqui Moly upgrades EHF Euro 2020 deal
German motor oil manufacturer Liqui Moly has been unveiled as one of eight official sponsors of the European Handball Federation’s men’s Euro 2020 national team tournament, upgrading its previous advertising par…
Liqui Moly replaces DKB as title sponsor of Handball Bundesliga
Lubricants manufacturer Liqui Moly has been unveiled as the new title sponsor of Germany’s Handball Bundesliga.
The three-season deal will cover the 2019-20 to 2021-22 campaigns.
Liqui Moly seeking to ‘make a splash’ with F1 association
Lubricants manufacturer Liqui Moly has agreed a deal to sponsor a group of Formula One races as it furthers its efforts to expand in markets outside of home nation Germany
Liqui Moly returns to Four Hills Tournament
German automotive chemicals manufacturer Liqui Moly has signed up as a main sponsor of the Vierschanzentournee, the annual ski jumping showpiece otherwise known as the Four Hills Tournament
German motor oil brand inks seven-figure deal with Chicago Bulls
German motor oil brand Liqui Moly has signed its largest ever US sports partnership, after inking a seven-figure deal with the Chicago Bulls.
Liqui Moly sponsors World Handball Championship
German lubricants manufacturer Liqui Moly has agreed a deal to sponsor the 2019 edition of the men’s World Handball Championship, which will be co-hosted by Denmark and Germany.